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Amazon

Branded Content Producer, ASV - Studios

Amazon, New York, NY

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Amazon Shopping Videos (ASV) is seeking a customer-obsessed branded content leader with a proven track record of creating innovative video formats to drive results for brand partners in the digital, linear, social, and streaming TV space. You are a high energy ideator who can respond to brand briefs by turning around multiple bar-raising creative solutions at lightning speed. You will partner closely with the ASV sales team to develop and present campaign concepts to Account Executives (AEs) and brand reps. You can articulate your creative ideas on paper in a way that gets internal and external collaborators excited. You stay close to customer signals and use past performance data to sharpen new ideas. At the same time, you remain focused on generating first-to-market opportunities that exploit the full capabilities of our unique product and push the boundaries. To be successful in this role you posses a solid understanding of hard costs associated with executing each creative idea and are capable of generating bar raising creative within any budget size. Candidates must be extremely comfortable with ambiguity, possess a strong bias for action and earn trust as a collaborator. Working hand in hand with teams within ASV (marketing, monetization, product, finance, legal) and within Amazon is essential to meet goals.

Key job responsibilities

* Quickly respond to RFPs with bar-raising custom creative concepts

* Lead brainstorm sessions with ASV sales leads and creative producers

* Price out execution costs of concepts and provide low, medium, high alternatives. Partner with talent, operations, set design, creative production as well as external vendors.

* Present campaign concepts to brand reps and Amazon AEs, incorporate feedback into revisions

* Identify opportunities for efficiency and develop mechanisms to simplify cross-team communication

* Own trackers of projects in pre-sale pipeline.

* Provide creative feedback on pitches from external or internal partners.

* Draft campaign overviews including target metrics of success and retrospectives using data.

* Input into monthly and quarterly business reviews shared with leadership as well as annual planning documents.

* Present confidently to org leadership but work at all levels in the organization, with no job being considered too large or small.

A day in the life

No two days are the same in this role. You will have the opportunity to invent and Think Big on this team by building shoppable custom content campaigns. You will report to the Head of Creative Development and work closely with ASV's Sales, Production, and Brand Success teams. Your focus will be shaping branded content ideas that connect IRL experiences with onsite, social and streaming activations. Drafting pitches and overviews, contributing to strategy documents and presenting them to senior team leaders will be a significant part of your scope.

About the team

It's an exciting time to be on Amazon's Video Shopping (ASV) team. Now more than ever, customers watch videos when they shop. Videos and livestreams make shopping easier and more fun, whether a customer is researching a product or tuning in to chat with their favorite content creator live. The Amazon Shopping Video (ASV) team's mission is to enable customers to find inspiration, information, entertainment, and community through videos at any point in their shopping journey. If you are interested in building an entertainment product, enjoy a creative and fast-paced working environment, and want to work on a strategic new initiative, join our team today!

BASIC QUALIFICATIONS

- 7+ years of creative executive experience

- Experience overseeing all creative aspects of development production and post production

- Experience working with other departments such as casting, production, research, PR, business and legal affairs

- Experience working in branded content at a media company or ad agency

- Experience will the full funnel of creative production from ideation to execution and analysis.

PREFERRED QUALIFICATIONS

- Experience driving high performance content and growth within a world class content company

- Track record of contributing to award winning campaigns

Amazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status.

Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you're applying in isn't listed, please contact your Recruiting Partner.

Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $127,200/year in our lowest geographic market up to $210,300/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. Amazon is a total compensation company. Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits. For more information, please visit https://www.aboutamazon.com/workplace/employee-benefits. This position will remain posted until filled. Applicants should apply via our internal or external career site.