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Auburn

Communications & Marketing Specialist

Auburn, Auburn, Alabama, us, 36831

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Position Details

Position Information

Requisition Number

S4250P

Home Org Name

Liberal Arts Administration

Division Name

College of Liberal Arts

Position Title

Communications & Marketing Specialist

Job Class Code

OC22B/C

Appointment Status

Full-time

Part-time FTE

Limited Term

No

Limited Term Length

Job Summary

The

College of Liberal Arts Office of Communications and Marketing is seeking candidates for the position of

Communications and Marketing Specialist II/III . This person will be responsible for developing and implementing marketing and communication plans to promote the vision, mission, goals and achievements of the College of Liberal Arts.

This position is a key member of the College of Liberal Arts communications and marketing team and will work collaboratively on multiple projects with team members, including print and digital materials, video projects, websites, and more.

The College of Liberal Arts is the intellectual heart of Auburn University. With over 4,700 students and 800 faculty and staff, CLA is a diverse college offering degrees in the fine and performing arts, communication, humanities, social sciences and aviation.

Auburn University

is more than just an institution; it's a vibrant community where real people come together to make a difference.

Our commitment to students, employees, communities, and our world runs deep, and it's reflected in every corner of our campus and beyond.

Life-Changing Impact : At Auburn, our work changes lives. Whether it's groundbreaking research, innovative teaching, administrative operations or community outreach, every effort contributes to positive change. We're not just clocking in; we're making a lasting difference in the lives of others.

How We Support You : Auburn cares for its greatest assets-its employees. Generous benefits, educational opportunities, and a supportive work environment make it a place where you can thrive. From health insurance to retirement plans, we've got you covered. Learn more about how we support employees by visiting aub.ie/working-at-auburn

Come and Stay : The median length of employment for an Auburn employee is

10 years . That's because Auburn invests in its people. We're not a revolving door; we're a family. The Auburn Family. We grow together, learn together, and build lasting relationships.

A Place for Everyone:

We are committed to fostering an environment where everyone feels valued and respected, and we celebrate our unique perspectives, backgrounds, and experiences. When you work at Auburn, you're a part of a rich tapestry of individuals who bring their authentic selves to the table to create a welcoming and engaging university community.

Essential Functions

Research and compose content for dissemination through a variety of mediums such as websites, press packages, newsletters, magazines and social media

Write media pitches for CLA faculty research and creative scholarship and submit to appropriate external media outlets

Develop, implement and manage CLA's social media content, including overall strategy

Create, implement and track social media campaigns and ads to support engagement, recruitment and alumni relations efforts

Define and track social media KPIs

Implement SEO and content optimization strategies

Collaborate with news, web and creative directors to ensure content is informative and appealing

Keep abreast of the latest industry best practices and technologies

Minimum Qualifications

Minimum Qualifications

Level II : Bachelor's degree in Journalism, Communications, Marketing, Public Relations, Digital Media, English, Creative Writing or related field and 2 years of experience in marketing and communications services to include print journalism.

Level III : Bachelor's degree in Journalism, Communications, Marketing, Public Relations, Digital Media, English, Creative Writing or related field and 4 years of experience in marketing and communications services to include print journalism.

Substitution allowed for Experience : When a candidate has the required education, but lacks the required experience, they may normally apply additional appropriate education toward the experience requirement, at a rate of one (1) year relevant education per year of required experience.

Minimum Skills, License, and Certifications

Minimum Skills and Abilities

Knows and applies fundamental concepts, practices, and procedures of particular field of specialization, with awareness of related fields.

Minimum Technology Skills

Minimum License and Certifications

None Required.

Desired Qualifications

Desired Qualifications

Knowledge of best journalistic practices

Experience with social media content creation, including video production and editing

Experience with earned media platforms such as Cision

Understanding of SEO and Google Analytics

Experience with Adobe Creative Cloud

Good understanding of accessibility and plain language standards

Critical thinking and problem-solving skills

Team player and multitasker

Posting Detail Information

Salary Range

$46,720 - $84,100

Job Category

Other

Working Hours if Non-Traditional

City position is located in:

Auburn

State position is located:

AL

List any hazardous conditions or physical demands required by this position

Posting Date

02/13/2025

Closing Date

EEO Statement

AUBURN UNIVERSITY IS AN AFFIRMATIVE ACTION/EQUAL OPPORTUNITY EMPLOYER. It is our policy to provide equal employment and education opportunities for all individuals without regard to race, color, national origin, religion, sex, sexual orientation, gender identity, gender expression, pregnancy, age, disability, protected veteran status, genetic information, or any other classification protected by applicable law. The Office of Affirmative Action/Equal Employment Opportunity (AA/EEO) strives to ensure an inclusive and equitable working, living, and learning environment for members of the Auburn University community. Please visit their

website

to learn more.

Special Instructions to Applicants

Quick Link for Internal Postings

postings/51147