Renewal by Andersen Corporation
Senior Marketing Manager
Renewal by Andersen Corporation, Renton, Washington, United States, 98056
Come be a part of our exceptional team at our headquarters in Renton! We’re on the lookout for a
Senior Marketing Manager
who can take the reins of our traditional, digital, and creative marketing departments.
If you think you are the right match for the following opportunity, apply after reading the complete description. Why Renewal by Andersen? On our marketing team, no two days are the same! Put your entrepreneurial spirit and creativity to use generating marketing leads and driving brand awareness. A reputation that stands apart We’ve installed more than 6 million windows across North America and are a division of the largest window and door company in the country. Our business grows and thrives because of our energetic, results-oriented marketing team. Our marketing roles range from front-line events marketers and canvassers to digital and traditional marketing managers, content strategists, and more. We know that great marketers come from all over—do you have great ideas, an innovative spirit, and a passion for driving leads? Join us! A legacy of innovation We bring a spirit of innovation to our marketing efforts. Our omnichannel approach drives leads and builds brand awareness using some of the most successful techniques and technologies in the industry. Be a part of a team that has been recognized by Salesforce, Medallia, the Tellys, and more. This is a key role that will help us align all our marketing efforts to reach our business goals together, like driving lead generation, boosting our brand, and growing our market share. You'll have the chance to lead our talented team of department managers, providing them with direction, support, and a clear vision for success. This role will take place in-office at our headquarters in Renton, WA with the opportunity for a hybrid work schedule that focuses on a healthy work-life balance. What you'll be doing in this role:
Leadership and Team Development:
Oversee and provide strategic direction for the Traditional, Digital, and Creative Marketing departments. Mentor and support department managers, fostering professional growth and high performance. Cultivate a collaborative and innovative culture that drives excellence.
Strategic Planning and Execution:
Develop and implement a comprehensive marketing strategy that integrates traditional, digital, and creative efforts. Align marketing initiatives with broader business objectives, ensuring seamless execution. Lead quarterly and annual planning sessions to refine strategies and set priorities.
Performance Monitoring and Optimization:
Establish and monitor KPIs across all marketing functions, ensuring alignment with business goals. Leverage data insights to optimize campaigns and resource allocation. Report on the effectiveness of marketing efforts to senior leadership, providing actionable recommendations. Continually assess the efficiency and effectiveness of marketing investments.
Budget and Resource Management:
Manage the overall marketing budget, ensuring efficiency and ROI. Allocate resources effectively across departments to maximize impact.
Cross-Functional Collaboration:
Partner with Sales, Operations, and other key departments to align marketing strategies with company priorities. Collaborate on strategies to drive a successful demo rate.
Innovation and Continuous Improvement:
Stay updated on industry trends and emerging technologies to identify new opportunities. Drive creative and innovative approaches to enhance customer engagement and brand differentiation.
Benefits:
Competitive salary and performance-based bonuses Medical, Dental, Vision, and supplementary benefits PTO at an accrual rate that equals 112.08 hours in a calendar year 8 Paid Holidays PLUS a holiday off of your choice 401k with impressive employer match Opportunities for professional development and career growth A vibrant and collaborative company culture that values creativity and innovation Company-sponsored outings, team building events, and volunteer opportunities Qualifications:
Education:
Bachelor’s degree in Marketing, Business Administration, or a related field. Experience:
7+ years of experience in marketing, with a proven track record of managing cross-functional teams. Demonstrated success in leading Traditional, Digital, and Creative marketing initiatives. Experience managing large budgets and aligning marketing strategies with overall business goals. Skills:
Strategic mindset with strong analytical and decision-making abilities. Expertise in traditional and digital marketing practices, as well as creative campaign development. Advanced proficiency in analytics platforms, CRM systems, and marketing automation tools. Exceptional leadership and team-building skills. Outstanding communication and presentation skills. Salary Description $130k - $145k annually Ready to apply? Get in touch with us by completing the form below. Step 1 Get started by sharing some information about yourself. Step 2 We'll be in contact with you to see if we're a match. Step 3 You will speak with additional Renewal by Andersen personnel to set up a potential interview.
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Senior Marketing Manager
who can take the reins of our traditional, digital, and creative marketing departments.
If you think you are the right match for the following opportunity, apply after reading the complete description. Why Renewal by Andersen? On our marketing team, no two days are the same! Put your entrepreneurial spirit and creativity to use generating marketing leads and driving brand awareness. A reputation that stands apart We’ve installed more than 6 million windows across North America and are a division of the largest window and door company in the country. Our business grows and thrives because of our energetic, results-oriented marketing team. Our marketing roles range from front-line events marketers and canvassers to digital and traditional marketing managers, content strategists, and more. We know that great marketers come from all over—do you have great ideas, an innovative spirit, and a passion for driving leads? Join us! A legacy of innovation We bring a spirit of innovation to our marketing efforts. Our omnichannel approach drives leads and builds brand awareness using some of the most successful techniques and technologies in the industry. Be a part of a team that has been recognized by Salesforce, Medallia, the Tellys, and more. This is a key role that will help us align all our marketing efforts to reach our business goals together, like driving lead generation, boosting our brand, and growing our market share. You'll have the chance to lead our talented team of department managers, providing them with direction, support, and a clear vision for success. This role will take place in-office at our headquarters in Renton, WA with the opportunity for a hybrid work schedule that focuses on a healthy work-life balance. What you'll be doing in this role:
Leadership and Team Development:
Oversee and provide strategic direction for the Traditional, Digital, and Creative Marketing departments. Mentor and support department managers, fostering professional growth and high performance. Cultivate a collaborative and innovative culture that drives excellence.
Strategic Planning and Execution:
Develop and implement a comprehensive marketing strategy that integrates traditional, digital, and creative efforts. Align marketing initiatives with broader business objectives, ensuring seamless execution. Lead quarterly and annual planning sessions to refine strategies and set priorities.
Performance Monitoring and Optimization:
Establish and monitor KPIs across all marketing functions, ensuring alignment with business goals. Leverage data insights to optimize campaigns and resource allocation. Report on the effectiveness of marketing efforts to senior leadership, providing actionable recommendations. Continually assess the efficiency and effectiveness of marketing investments.
Budget and Resource Management:
Manage the overall marketing budget, ensuring efficiency and ROI. Allocate resources effectively across departments to maximize impact.
Cross-Functional Collaboration:
Partner with Sales, Operations, and other key departments to align marketing strategies with company priorities. Collaborate on strategies to drive a successful demo rate.
Innovation and Continuous Improvement:
Stay updated on industry trends and emerging technologies to identify new opportunities. Drive creative and innovative approaches to enhance customer engagement and brand differentiation.
Benefits:
Competitive salary and performance-based bonuses Medical, Dental, Vision, and supplementary benefits PTO at an accrual rate that equals 112.08 hours in a calendar year 8 Paid Holidays PLUS a holiday off of your choice 401k with impressive employer match Opportunities for professional development and career growth A vibrant and collaborative company culture that values creativity and innovation Company-sponsored outings, team building events, and volunteer opportunities Qualifications:
Education:
Bachelor’s degree in Marketing, Business Administration, or a related field. Experience:
7+ years of experience in marketing, with a proven track record of managing cross-functional teams. Demonstrated success in leading Traditional, Digital, and Creative marketing initiatives. Experience managing large budgets and aligning marketing strategies with overall business goals. Skills:
Strategic mindset with strong analytical and decision-making abilities. Expertise in traditional and digital marketing practices, as well as creative campaign development. Advanced proficiency in analytics platforms, CRM systems, and marketing automation tools. Exceptional leadership and team-building skills. Outstanding communication and presentation skills. Salary Description $130k - $145k annually Ready to apply? Get in touch with us by completing the form below. Step 1 Get started by sharing some information about yourself. Step 2 We'll be in contact with you to see if we're a match. Step 3 You will speak with additional Renewal by Andersen personnel to set up a potential interview.
#J-18808-Ljbffr