Social Media Specialist Job at Munro Footwear Group in Helena

Job Description - Social Media Specialist (25140348)

Please remember to attach the required documents Cover Letter and Resume listed in this announcement. Applications missing the requested documents will be considered incomplete and may not progress further in the process. The State Application is not a substitute for a Resume. This position closes at 11:59 PM Mountain Time on February 25, 2025. You must apply through the State of Montana Career site.

Special Information:
Identity of applicants who become finalists may be released to the public if the Department deems it necessary. Employees who exceed 1,040 hours in a calendar year are also provided health, dental and life insurance. Other benefits include retirement, paid vacation, sick and holidays. This position may be covered by a VEBA (Voluntary Employee Beneficiary Association).

A successful applicant will be subject to a background investigation. Women and minorities are under-represented in this job category and are encouraged to apply.

Montana Fish, Wildlife & Parks is seeking a creative and dynamic New Media Specialist to join our Communications & Education (CommEd) team. This role offers an exciting opportunity to produce, plan, and develop engaging content for FWP’s social media platforms while helping tell the stories that support our mission.

This job is located in Montana’s capital city of Helena, which is a great and vibrant community of professionals who are passionate about the outdoors. It is centrally located in Montana – only a few hours away from Glacier National Park, Yellowstone National Park and some of the best state parks in Montana. Additionally, hunters and anglers will find some of the best opportunities in the state within 90 minutes of town.

Job Overview:

As the New Media Specialist, you will be responsible for selecting, producing, and acquiring compelling content for FWP’s social media channels. You will design static posts, edit short-form videos, write engaging copy, and ensure that all social media efforts align with FWP’s brand, mission, and communication goals. Additionally, you will help manage and guide FWP-associated social media channels, such as regional Facebook pages, to ensure cohesive messaging and content strategies.

Essential Functions:

1. Content Creation & Management:

• Design high-quality static graphics and visual posts.
• Shoot, edit, and produce short-form videos tailored for various social media platforms and audiences.
• Write clear, engaging, and audience-appropriate copy that aligns with FWP’s goals and campaigns.
• Develop and maintain a strategic content calendar.
• Analyze social media trends and platform updates to optimize engagement and reach.
• Track and report on social media analytics to inform strategy adjustments.
• Work closely with CommEd staff to align social media content with overall communication objectives.
• Manage and guide FWP-associated social media accounts, including regional pages, to maintain consistent outreach.
• Respond to and engage with social media inquiries as needed.

1. Compliance & Standards:

• Ensure content meets ADA accessibility guidelines and follows FWP brand standards.

Knowledge, Skills and Abilities:

Knowledge:

• Excellent knowledge of communications, especially electronic communications methods and media, including web coding; copywriting; editing and proofreading for spelling, grammar, and style; marketing and customer service; use of keywords; metadata and metatags; website navigation principles and web structure.
• Knowledge of current industry standards and techniques and ability to stay current.

Skills:

• Essential technical skills include expert abilities in website publishing, HTML coding, a thorough knowledge of webpage construction, social media strategies, social media techniques, basic video editing techniques, digital marketing and various strategies for developing digital graphics packages.
• Graphic design and video editing skills.
• Strong customer service skills to interact in non-technical, clear terms; assist with difficult technical tasks, including the creation of specialized webpages to contribute to overall success.
• Possess expert proficiency in word processing and spreadsheet applications.

Minimum Qualifications (Education and Experience):

Knowledge, skills and abilities are typically acquired through a minimum of a bachelor’s degree in Internet Technology, Web Programming, Digital Communications, English, Business Administration, Marketing, Library Science; or related field and at least two years of job-related work experience in Communications, Graphic Design, Information Management, Journalism. Work experience should be focused on developing and writing web content, professional web-based content management including webpage layout, content and design; electronic/web publishing or web editing and content management and Internet research. Other combinations of experience and education will be considered on a case-by-case basis.

Preferred Qualifications:

• Experience managing and growing social media platforms for a business or a non-profit.
• Proficiency in graphic design and video editing software (e.g., Adobe Creative Suite).
• Knowledge of social media analytics tools to track performance and make data-driven decisions.
• Familiarity with social media best practices for engagement and audience growth.
• Strong writing and communication skills.
• Experience in content planning and scheduling tools.

Salary: $31.85 - 31.85 Hourly

Telework Eligibility: Telework Eligible (Full-time telework is not available. Telework schedule must be supervisor approved.)

Benefits Package Eligibility: Health Insurance, Paid Leave & Holidays, Retirement Plan

Number of Openings: 1

Employee Status: Regular

Schedule: Full-Time

Job Type: Standard

Shift: Day Job

Travel: Yes, 25% of the Time

Primary Location: Helena

Agency: Department of Fish, Wildlife & Parks

Union: 000 - None

Posting Date: Feb 11, 2025, 8:11:44 PM

Closing Date: Feb 26, 2025, 6:59:00 AM

Required Application Materials: Cover Letter, Resume

Contact Name: Stacy Purdom | Contact Email: fwpemp@mt.gov | Contact Phone: 406-444-5670

The State of Montana has a decentralized human resources (HR) system. Each agency is responsible for its own recruitment and selection. Anyone who needs a reasonable accommodation in the application or hiring process should contact the agency's HR staff identified on the job listing or by dialing the Montana Relay at 711. Montana Job Service Offices also offer services including assistance with submitting an online application.

State government does not discriminate based on race, color, national origin, religion, sex, sexual orientation, gender identity or expression, pregnancy, childbirth or medical conditions related to pregnancy or childbirth, age, physical or mental disability, genetic information, marital status, creed, political beliefs or affiliation, veteran status, military service, retaliation, or any other factor not related to merit and qualifications of an employee or applicant.