Influencer Marketing Manager Vacation Inc. Interested Not Interested Job at Savv

Who we are Join the dynamic team at Vacation, the award-winning sunscreen company from Miami USA that’s on a mission to make sunscreen fun. Founded in summer 2021, Vacation has swiftly gained acclaim among consumers, tastemakers, press, retailers, and dermatologists alike for the immersive brand world and "leisure-enhancing" products that transport you to paradise and back. Vacation’s steady growth is in large part thanks to the company’s focus on creativity and innovation, and the team’s shared mission to infuse a sense of fun into sunscreen aisles nationwide. You can discover Vacation's products at leading retailers including Ulta Beauty, Nordstrom, and Target, as well as www.vacation.inc. Role Summary We are seeking an experienced Influencer Marketing Manager to lead Vacation's influencer and VIP marketing strategy across organic, paid, and VIP initiatives. In this role, you will drive influencer campaigns, manage budget allocation, and collaborate closely with the Community Management, Marketing Operations, Sales, Events, Partnerships, and Growth Marketing teams. You will also nurture relationships with talent agencies and key tastemakers to execute impactful brand activations, supporting product launches and brand growth. The ideal candidate is a strategic thinker with a hands-on approach to managing cross-functional teams and executing campaigns that deliver measurable results. Responsibilities Influencer Strategy & Execution: Develop and execute influencer marketing strategies, including partner identification, campaign management, and reporting. Collaborate with internal teams to integrate influencer efforts with broader marketing objectives. Supervise outreach and manage agency relationships. Lead creative development for always-on unboxings (working closely with Marketing Operations to develop branded collateral), specialty gifting programs, influencer events, and retail partnerships. Oversee contracts including UGC partners, deal creation, and budget management for gifting and campaigns. Budgeting & Reporting: Allocate budgets to maximize impact on key brand initiatives. Track and report on influencer marketing performance, ensuring ROI and alignment with KPIs. Regularly communicate performance insights to the broader team. Affiliate & Platform Optimization: Collaborate with Growth Marketing department to optimize affiliate partnerships and presence on key platforms. Qualifications Bachelors degree in a related field 5-7 years of relevant influencer marketing experience Experience working as a part of a fully remote team Experience managing budgets Experience setting and executing influencer marketing strategies Well-versed across key social channels including Instagram, TikTok, Facebook, and YouTube Adept in reporting and providing insights to management about paid and organic campaigns Well-versed in utilizing influencer management platforms (Tagger, Grin, Dash Hudson, etc) and Shopify for building/tracking influencer performance and gifting (discount creation, impressions, ROAS, etc) Solid understanding of different PR and influencer marketing techniques and best practices On the pulse of all things lifestyle, social media, nostalgia and skincare Ability to be flexible and adapt to a fast-paced environment Assertive in your communication style Excited to grow Vacation into a household name and have fun in the process You use sunscreen Compensation & Benefits Employee Equity Options Comprehensive Medical, Dental, Vision plans with 100% coverage for employees WFH stipend and an annual learning stipend 15 Days PTO Complimentary Vacation Products What We Value Vacation employees have a deep hunger and eagerness to go above and beyond in everything they do. They love to leave their mark in contributing to the company’s growth and, maybe most importantly, they are humble when they do so. No job is too small, and they see every task they do as an opportunity to make a meaningful contribution to the company’s overall success. Attention to detail, organization, proactivity, accountability, humility and a sense of humor are cardinal virtues for a Vacation employee. Vacation is proud to be an equal opportunity workplace. We recognize that diverse teams make the strongest teams. We are committed to equal employment opportunity regardless of gender identity/expression, veteran status, or any other characteristic protected by law. If you have a disability or special need that requires accommodation, please let us know by contacting us at people@vacation.inc so we can do our best to accommodate you in applying for the role. #J-18808-Ljbffr