Senior Vice President of Marketing and Communications

Senior Vice President of Marketing and Communications About the Company A well-established association dedicated to delivering top-notch consumer services. About the Role We are on the lookout for a dynamic and innovative Senior Vice President of Marketing and Communications to lead the development and execution of an impactful, data-driven marketing and communications strategy. This strategic leader will be responsible for guiding the organization towards enhanced brand visibility and identity across all platforms. Key Responsibilities: Utilize data analytics to evaluate and refine marketing strategies. Enhance membership growth and explore new revenue opportunities. Oversee the crafting of compelling messaging and marketing content. Act as a key advisor on communication strategies, including crisis management. Collaborate with various stakeholders to boost the organization's reputation. The ideal candidate will possess: A Bachelor's degree in marketing, business, or a related field; a Master's degree is preferred. A minimum of 10 years of experience in a senior marketing position. A proven track record in fostering growth through strategic marketing initiatives. Exceptional written and verbal communication skills. Familiarity with marketing software and digital tools. Strong understanding of current marketing trends. Excellent project management and organizational abilities. A creative approach to problem-solving and decision-making. The ability to lead and manage a diverse team effectively. Travel Requirement: Less than 10% Functions:

Marketing