Brecotea is hiring: Social Media Manager in Richmond

This range is provided by Brecotea. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Base pay range

$15.00/hr - $30.00/hr

Brecotea is a specialty bakery and café known for high-quality bubble tea, pastries, and coffee, with four locations across Richmond, VA, and Cary, NC. We focus on delivering an exceptional guest experience while offering innovative menu items, custom cakes, and catering. As we continue to grow, we’re looking for a talented Social Media Manager to enhance our brand presence and engagement online.

Role Overview

The Social Media Manager will be responsible for developing and executing engaging content across Instagram, Facebook, and TikTok. This role requires creativity, strategic planning, and a strong understanding of social media trends.

Key Responsibilities

1. Develop and execute social media campaigns that align with Brecotea’s brand.
2. Create high-quality photo and video content showcasing products, team culture, and café experiences.
3. Write compelling, on-brand captions that drive engagement.
4. Plan and schedule posts using a consistent brand voice and aesthetic.
5. Engage with followers by responding to comments, messages, and tagged posts.
6. Stay up to date on industry trends to keep content fresh and relevant.
7. Organize and execute promotional campaigns, collaborations, and giveaways.
8. Occasionally visit store locations to capture behind-the-scenes content and special events.

Qualifications

1. Experience managing social media for a brand, with a strong portfolio of work.
2. Strong visual storytelling skills, including photo and video editing.
3. Excellent copywriting skills with the ability to craft engaging captions.
4. Self-motivated and able to work independently while staying aligned with brand goals.
5. Passion for café culture, food, and beverages.
6. Preferred: Experience with Canva, Adobe Creative Suite, or social media analytics tools.

Why Join Brecotea?

1. Opportunity to take ownership of social media strategy for a growing brand.
2. Creative freedom to bring fresh ideas and engage with an enthusiastic customer base.
3. Potential for additional projects and career growth.
4. Complimentary drinks and pastries during in-store visits.

How to Apply

Send your resume, portfolio (or links to social media work), and a brief statement on why you’re the perfect fit to Robert@Brecotea.com. Please use the subject line: Social Media Manager Application – [Your Name].

We look forward to seeing how you can help bring Brecotea’s story to life!

Seniority level

Not Applicable

Employment type

Full-time

Job function

Marketing and Sales

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