Videographer – Marketing Job at Publix in Lakeland

Content Summary: Videographer – Marketing at Lakeland, for Publix

Location: Lakeland, FL
Job ID: 32071BR
Department: Marketing
Working Hours: Minimum 40 hours per week
Pay Frequency: Weekly
Date Posted: Feb 19, 2025

The Videographer produces professional high-quality video assets that perpetuate the Publix brand and are of the highest technical and aesthetic quality. This is done through a high level of both creative and technical abilities, working with high-end professional video equipment, lighting and audio equipment, hardware, and software, along with a comprehensive knowledge of the Publix brand, structure, and culture. The Videographer oversees the camera and the lighting crew and is responsible for creating the look, color, and lighting, and for framing every single shot in a video or commercial. They work with Art Directors to create video assets that deliver on approved campaign concepts, meet marketing strategies, and represent Publix products in the most accurate and beautiful way possible. They also work with the Video Producer/Directors to video internal training videos, events, and sponsorships, often in high-stress environments with severe time constraints.

Responsible for:

• Creating professional video assets by deciding which types of cameras, camera lenses, camera angles, and camera techniques best bring a concept, project, or idea to life.
• Capturing video assets of food and lifestyle for marketing and advertising, social media, and internal communications.
• Using lighting to create the right visual mood the Director or Art Director aspires to achieve.
• Producing quality photography of both exterior and interior of the retail stores and store locations.
• Supporting Producers/Directors on video shoots.
• Elevating the vision of the Director or Art Director by thinking creatively and introducing ideas and concepts.
• Fostering professional growth of fellow associates by providing mentoring and guidance.
• Setting up audio/visual (A/V) equipment for Publix meetings and conferences.
• Directing crew such as food stylists, grips, gaffers, and production assistants.
• Staying up to date on industry and market trends, methods, and equipment.

Required Qualifications

• Bachelor’s degree in Digital Cinematography, Film, or similar.
• 4 years of experience in a professional and/or commercial video environment or 2 years as a camera operator on commercial, episodic, or film productions.
• Advanced knowledge of commercial video processes and workflows.
• Advanced knowledge of cameras and lighting for cinematic film/video.
• Knowledge of the content production phase of Marketing projects.
• Knowledge of marketing content procurement processes.
• Comprehensive knowledge of both the “art” and the “science” of cinematography.
• Comprehensive professional camera equipment knowledge.
• Comprehensive understanding of lighting techniques.
• Knowledge of sound and audio equipment.
• Ability to fill various roles on video productions.
• Photographic math and measurement skills.
• Ability to think creatively and manage projects efficiently.
• Excellent communication and collaboration skills.
• Mac OS and Microsoft Office proficiency.

Preferred Qualifications

• 4 years as a camera operator on commercial, episodic, or film productions.
• Employee stock ownership plan.
• 401(k) retirement savings plan.
• Group health, dental and vision plans.
• Paid Time Off.
• Short- and long-term disability insurance.
• Free hot lunches at facilities with a cafeteria.

Additional Information

Your application may have additional steps that you will need to complete in order to remain eligible for consideration. Please be sure to monitor your email for critical, time-sensitive emails that could require action within 24-48 hours.

Please do not use your Publix email address when applying. Once your application has been successfully submitted, you will receive a confirmation email.

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