Head of Marketing

At Revry, we're more than just a streaming platform; we're a movement. Rooted in Radical Inclusivity and fueled by Queer Joy, our mission is to amplify intersectional queer stories, fostering lasting acceptance and visibility. We're seeking a passionate and visionary Head of Marketing to join us in this mission, leading our marketing efforts and driving audience growth as we celebrate and empower queer voices globally.As the Head of Marketing, you will play a key leadership role, responsible for the development and implementation of innovative marketing strategies that broaden our reach and engagement within the LGBTQ+ community - and beyond. You will balance strategic vision with tactical execution, utilizing your understanding of queer culture, performance marketing expertise, and leadership skills to achieve our ambitious growth goals.What Youll Do: Strategic Marketing Leadership: Develop and implement data-driven marketing objectives, provide executive-level reporting on KPIs and strategy, and lead quarterly/annual planning, including budget management.Team Leadership & Mentorship: Manage and mentor a small marketing team (Social Media Manager & Editors) to achieve high performance and strategic goals.Performance Marketing Execution: Design and execute multi-channel paid advertising campaigns (SEM, social, CTV, etc.), conducting A/B testing and optimization to maximize ROI.Data Analysis & Optimization: Utilize in-depth data analysis to monitor campaign performance, track key metrics, and optimize strategies for growth across all platforms, including O&O.Community Engagement & Content Strategy: Develop creative, low-cost engagement strategies, leveraging queer culture and editorial/streaming experience to drive audience growth and authentic content promotion.Growth & Trend Forecasting: Implement attribution modeling and trend analysis to forecast and optimize marketing strategies for continuous growth.What Were Looking For: Performance Marketing Expertise: Proven proficiency in Google Ads, Facebook/LinkedIn Ads, and marketing automation tools (HubSpot, Marketo), with a track record of driving results.Data-Driven Analytics: Strong analytical skills with the ability to interpret data, derive actionable insights, and make informed marketing decisions.Target Audience & Cultural Understanding: Deep understanding of the target audience and a passion for queer culture, ensuring authentic and impactful marketing campaigns.Content & Streaming Experience: Editorial/streaming experience with a publisher focused on a specific segment, enabling effective content promotion.Startup/Creative Agency Acumen: Demonstrated ability to thrive in a resource-constrained environment, maximizing impact with limited budgets and headcount.Team Leadership & Communication: Excellent communication and collaboration skills, with experience managing and mentoring marketing teams and effectively interacting with cross-functional partners and executives.Technical Proficiency & Growth Mindset: Understanding of website analytics, tracking codes, basic HTML, and a desire to drive growth for owned and operated (O&O) platforms, with a strategic and tactical approach.In-Office Requirements: We embrace a flexible work environment, allowing the nature of your tasks to dictate how we collaborate. Though primarily a remote position, this role necessitates occasional in-person gatherings, roughly 1-2 times per year, for key collaborative sessions, as well as business-related travel for conferences and industry panels. As such, we welcome applications from anywhere in the country.CompensationAt Revry, we are committed to creating a workplace where every employee feels valued, respected, and fairly compensated. Our compensation philosophy reflects our core values of Radical Inclusivity and Queer Joy and we strive to offer competitive compensation packages that reward performance, recognize individual contributions, and promote career growth.In an effort to provide greater transparency, we are sharing the base salary range for this position. Final salary is based on a number of factors including location, travel, relevant prior experience, or particular skills and expertise.US based applicants only:$122,000

- $138,000Revry is an equal opportunity employer committed to merit-based employment decisions. We strive to build a team of the most qualified individuals, and all applicants will receive consideration without regard to race, color, ancestry, national origin, religion, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, marital status, veteran status, disability, medical condition, genetic information, or any other protected characteristic under applicable law. We also consider qualified applicants with criminal histories, adhering to legal requirements. If you require medical or religious accommodation during the application process, please let us know.Please submit your resume and a cover letter outlining your experience and passion for queer entertainment. recblid b3pejbrpjf0k9miptp13sg48ty7db2