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M/I Homes Inc.

Marketing Coordinator Job at M/I Homes Inc. in Austin

M/I Homes Inc., Austin, TX, United States, 78716

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M/I Homes has been building new homes of outstanding quality and superior design for more than 40 years. Founded in 1976 by Irving and Melvin Schottenstein and guided by Irving’s drive to always “treat the customer right,” we have fulfilled the dreams of over 140,000 homeowners and grown to become one of the nation’s leading homebuilders. M/I Homes started as a family business and grew into a national leader in a single generation with divisions in 16 markets, including Austin, Charlotte, Chicago, Cincinnati, Columbus, Dallas, Detroit, Houston, Indianapolis, Minneapolis, Nashville, Orlando, Raleigh, San Antonio, Sarasota, and Tampa.

Job Summary:

Coordinates the day-to-day marketing tasks and supports digital marketing activities for new home communities throughout the Austin market. Position is full-time, eligible for company benefits, and is located at the division office. The role is not remote and requires frequent visits to our model home communities located throughout the Austin area.

Duties and Responsibilities

  1. Assist Director of Marketing in assessing marketing needs and helping to develop individual marketing plans.
  2. Manage weekly photography through the Digital Asset Management tool, and publish to Quick Move-In homes, community galleries and MLS.
  3. Support MLS entries with written descriptions and photography management.
  4. Perform content audits and execute daily updates including, but not limited to:
  • Community and Home Descriptions
  • Inventory Completion Dates and Pricing
  • Photos and Tours
  • Submit Troubleshooting tickets
  • Support Sales and Marketing management on all digital marketing channels (Social, PPC, Email, Web content, etc.) coupled with tactical print and sales office collateral, displays and components. Including but not limited to:
    • Creation of event pages and supporting collateral
    • Eblasts
    • Organic Social Posts
    • Inventory Flyers
    • Community Collateral
  • Fulfill supply orders and manage collateral inventory and levels within the division.
  • Review, prioritize projects and communicate with corporate graphic artist on the direction/message of marketing collateral, monitor project completion with graphic artist within company project management tool and software system (Hive).
  • Support new model/community grand openings events – email campaign, catering, entertainment, etc. as needed.
  • Assist with employee relations, divisional event planning, agent events or community-specific events.
  • May be requested to attend sales meetings and participate in marketing planning meetings.
  • Utilize Excel, Word, Outlook Calendar, PowerPoint, and various planning tools to support the Sales & Marketing team; build PowerPoints as needed for the department.
  • Be a brand supporter, and partner to the greater Marketing team.
  • Assist with special projects as requested and perform additional duties as required.

    • Job Specifications

    Minimum Education Experience:

    4-year degree in Marketing or related field preferred; 1-2 years’ experience preferably in Homebuilding and/or 1-2 year of content management experience.

    Skills and Abilities:

    • Creative thinker and problem solver
    • Strong organization and time-management skills
    • Proven ability to handle multiple projects with attention to detail
    • Excellent verbal and written communication skills for high interaction with a variety of people inside and outside of organization.
    • Decisiveness and good judgment, problem-solving and analytical skills.
    • Use of Adobe Illustrator, Adobe InDesign, Photoshop, Microsoft systems, and proficient in Office systems, Word, Excel, PowerPoint

    M/I Homes offers a comprehensive benefits package, including medical, dental and vision insurance, company paid life and disability insurance, optional supplemental life insurance, Health Savings Accounts and Flexible Spending Accounts, paid time off (PTO) and paid holidays, paid parental leave, traditional and Roth 401(k) options, a profit sharing plan, an employee stock purchase plan, an employee home purchase plan and more.

    We are proud to be an EEO/AA employer M/F/D/V. We maintain a drug-free workplace and perform pre-employment substance abuse testing.

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