Royal Basket Trucks is hiring: Marketing Manager in Darien

Job description

Job Summary
We are seeking a dynamic and results-driven Marketing Manager to lead our marketing initiatives and drive brand awareness. The ideal candidate will possess a strong blend of creativity and analytical skills, with a proven track record in developing and driving effective marketing strategies. This role requires a deep understanding of market research, social media marketing, and performance analytics to enhance our brand presence across various channels.

Responsibilities

• Develop and implement comprehensive marketing strategies that align with company goals.
• Conduct thorough market research to identify trends, customer needs, and competitive landscape.
• Manage social media marketing campaigns to engage audiences and increase brand visibility, and company awareness.
• Create compelling copy for various platforms including websites, print advertising, and digital media.
• Analyze campaign performance using analytics tools to inform future marketing efforts.
• Collaborate with cross-functional teams including product management to ensure cohesive messaging.
• Stay updated on industry trends and emerging technologies to keep the company at the forefront of marketing innovation.
• Coordinate sales and marketing events.
• Manage company website.

Requirements

• Bachelor’s degree in Marketing, Business Administration, or a related field.
• Proven experience in marketing management or a similar role.
• Strong skills in research methodologies and market analysis.
• Proficiency in social media platforms and digital marketing tools.
• Familiarity with Google Analytics and other performance tracking tools.
• Basic knowledge of HTML for website content management is a plus.
• Excellent copywriting skills with the ability to create engaging content for diverse audiences.
• Experience in print advertising is desirable but not mandatory.
• Strong organizational skills with the ability to manage multiple projects simultaneously.
• Experience in event planning and management.

Join our team as a Marketing Manager and play a pivotal role in shaping our brand's future!

Benefits:

• 401(k)
• 401(k) matching
• Dental insurance
• Health insurance
• Life insurance
• Paid time off
• Vision insurance