Director of Sales and Marketing

Walnut Village Senior Retirement Community Director of Sales & Marketing Full-time / Salaried Monday thru Friday / 8:00am - 5:00pm $86,000 - $92,000 Annually JOB SUMMARY Under the direction of the Executive Director, the Director of Marketing and Sales is responsible for the sales, marketing and public relations program for the community and achieving budgeted occupancy. ESSENTIAL FUNCTIONS Include the following. Other duties may be assigned as necessary. * Provides quality Customer Service efficiently to residents, families, co-workers and vendors in a manner to ensure satisfaction. * Manages all aspects of the Sales and Marketing Department; including but not limited to all department budget and processing invoices to be paid. * Maintain focus on goal of 100% occupancy at all times. * Maintains accommodation inventory and tracks accommodation fee changes in accordance with the community budget/strategic plan. * Oversees FY planning. Ensures there is a plan in place and executes the plan. * Initiates and oversees creating updated guestrooms. * Maintains the contact tracking database by checking month end figures and assuring that completed and consistent data is entered in the Dynamics system. * Assists with and has the overall responsibility for; event planning and marketing plans, responding to inquiry calls, touring, processing applications, interacting with prospects and current residents. * Manages and assists all members of the department. * Responsible for community outreach, local competitive market analysis, annual sales and marketing plan and external strategies and market rates. * Regularly reviews market rates with Executive Director to maintain competitiveness. * Provides direction, oversight and action to complete the sales process. * Initiates team building and goal setting. Ensures an environment of positive teamwork and trust. * Works closely with Environmental Services and Maintenance departments as accommodations get prepared for new residents. * Walks through the community with an eye for cleanliness and recognizes and reports all repair and housekeeping issues. * Responsible for meeting established sales goals and having a focus of 100% occupancy by developing "out of the box" sales strategies and models. * Evaluates customer needs and builds productive and trustworthy relationships. * Source new sales opportunities and close sales to achieve monthly and annual goals. * Play a key role in increasing income and revenue for the community. * Negotiate with prospects, generate leads and qualify prospects. * Manage sales and provide move-in coordination. * Complete home visits and encourage create follow up strategy with the sales team. * Attends and participates in the weekly and/or monthly committee and staff meetings assigned by Executive Director. * Carries out supervisory responsibilities in accordance with the organization's policies and applicable laws. Responsibilities include supervise Sales and Marketing staff, interview, accept and train volunteers; planning, assigning and directing work; appraising performance; addressing complaints and resolving problems. * Follows and ensures department safety standards, practice body mechanic techniques and participate in campus-wide safety programs. * Performs all duties in a safe and efficient manner. Wears PPE/safety equipment as required for the job. Reports any safety hazards and/or accidents to supervisor. Follows highest standards of cleanliness. JOB REQUIREMENTS and QUALIFICATIONS To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill and/or abilities required. Reasonable accommodations may be made to enable individuals with disabilities to perform essential functions. * Bachelor's degree (B.A.) from a 4-year college or university; or 1-2 years related experience and/or training; or equivalent combination of education and experience. * Minimum 2 years' experience in real estate, public relations, marketing or sales. * Retirement home or geriatric experience preferred, self-motivated and able to successfully advance sales. * Numerical ability necessary for report preparation and presentation and various computations to maintain and monitor departmental budget. * Must have good written and oral skills in English in order to communicate with employees, residents and prospects. * Ability to read, analyze, and interpret general business periodicals, professional journals, technical procedures, or governmental regulations; ability to write reports, business correspondence, and procedure manuals; ability to effectively present information and respond to questions from groups of managers, clients, customers, and the general public. * Ability to calculate figures and amounts such as discounts, interest, commissions, proportions, percentages, area, circumference, and volume; ability to apply concepts of basic algebra and geometry. * Ability to solve practical problems and deal with a variety of concrete variables in situations where only limited standardization exists; ability to interpret a variety of instructions furnished in written, oral, diagram, or schedule form. Front Porch is an Equal Opportunity Employer. We support all aspects of diversity and provide equal employment opportunity to all employees and applicants without regard to race, color, religion, sex, marital status, national origin, age, sexual orientation, disability or status as a veteran in accordance with the applicable nondiscrimination laws. Final candidates must successfully complete a pre-employment physical, physical abilities test, drug screen and Department of Justice Criminal background clearance. #CB