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Amazon

Sr. Product Marketing Manager, Licensed Sports

Amazon, Seattle, Washington, us, 98127

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Description

Come build the future of sports shopping as a Senior Product Marketing Manager on Amazon’s Licensed Sports team, where you will be inspired working alongside best-in-class inventors, innovators, and sports fans. Amazon Licensed Sports is building the future of sports shopping and working to bring fans the best customer experience possible. The Licensed Sports team is responsible for the customer experience, retail partnerships, selection expansion, fan engagement, and marketing strategies across professional leagues like the NFL, NBA, WNBA, and NHL, as well as collegiate properties. The Licensed Sports team is a fast growing, and strategically imperative business within Amazon Stores, and we’re looking for a dynamic and results-oriented leader to join our team.

As a Product Marketing Manager, you will play a pivotal role in developing and executing marketing strategies that drive fan engagement and success in our program. You will be responsible for positioning, messaging, and driving awareness of our licensed sports business, specifically focusing on partnering with Amazon’s Influencer Program to develop and promote a holistic Creators strategy for sports. You will work cross-functionally with product, engineering, analytics, and other retail marketing teams to drive fan engagement and business growth by building and executing a Creators playbook. Additionally, you will define key performance indicators, track the success of marketing initiatives, and use data-driven insights to refine strategies and improve outcomes.

About the team

Here at Fashion & Fitness, we are inspired to never stop embracing our uniqueness for both our employees and our customers.

Basic Qualifications

6+ years of professional non-internship marketing experience

Experience using data and metrics to drive improvements

Experience in influencer, affiliate marketing

Experience prior success in driving execution of large-scale project plans with multiple teams in support of business goals

Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)

Experience leading go-to-market for consumer software or hardware product launches

Preferred Qualifications

MBA

Experience using any of SQL or other analytical tools for conducting data analysis

Experience presenting metrics and progress to goal to senior leadership

Experience working in, or a strong passion for, the business of sports

Amazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status.

Los Angeles County applicants: Job duties for this position include: work safely and cooperatively with other employees, supervisors, and staff; adhere to standards of excellence despite stressful conditions; communicate effectively and respectfully with employees, supervisors, and staff to ensure exceptional customer service; and follow all federal, state, and local laws and Company policies. Criminal history may have a direct, adverse, and negative relationship with some of the material job duties of this position. These include the duties and responsibilities listed above, as well as the abilities to adhere to company policies, exercise sound judgment, effectively manage stress and work safely and respectfully with others, exhibit trustworthiness and professionalism, and safeguard business operations and the Company’s reputation. Pursuant to the Los Angeles County Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.

Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.

Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $128,600/year in our lowest geographic market up to $212,600/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. Amazon is a total compensation company. Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits. For more information, please visit https://www.aboutamazon.com/workplace/employee-benefits . This position will remain posted until filled. Applicants should apply via our internal or external career site.