Eligibility to Apply
Nylas operates as a virtually distributed organization, embracing remote work as part of our core identity. While we offer the flexibility of a remote-first culture, our business operations are registered in specific states across the United States. We encourage applicants who are permanent residents of San Francisco (Bay Area) to apply.
The Company
At Nylas, we specialize in making it easier for developers to add email, calendar, and contact management features into their applications. We provide tools called APIs, which streamline the integration of these functionalities, ensuring they are secure and effective. This enables better, safer, and more reliable communication within apps.
Supporting over 100,000 developers and collaborating with more than 900 companies globally, Nylas plays a pivotal role in how digital communication tools are built and utilized. Our technology spans various sectors, from healthcare to education, simplifying the complex process of app development related to communications. By reducing the barriers in communication technology, we empower developers to innovate and enhance user interaction across platforms.
The Role
We are seeking a Content Marketing Manager who is passionate about crafting compelling content that informs, engages, and drives business impact. This role sits at the intersection of storytelling, brand positioning, and demand generation, helping shape the voice of Nylas while driving measurable growth.
As a key member of the Marketing team, you’ll develop and execute a content strategy that educates and inspires technical and business leaders in the SMB SaaS space. You’ll create high-quality content across multiple formats—blogs, whitepapers, case studies, reports, video scripts, and more—while optimizing content performance based on data-driven insights.
You’ll collaborate closely with Product Marketing, Growth, Sales, and Customer Success to ensure our messaging resonates with our audience and supports business objectives. If you thrive in a fast-paced environment where you can blend creativity with strategic execution, this role is for you.
What You’ll Do
- Content Creation & Strategy – Write engaging, high-impact content, including blog posts, whitepapers, case studies, email campaigns, landing pages, and more.
- Strategic Collaboration – Partner with Product Marketing and Developer Relations to align content with product releases.
- Growth Marketing & Design Oversight – Manage graphic design resources to create visually compelling content that supports digital campaigns.
- Content Optimization & SEO – Work with the Demand Generation team to identify high-performing content and refine strategies based on analytics.
- Campaign Management – Plan and execute content-driven marketing campaigns, including landing pages and email nurtures.
- Voice & Messaging – Maintain a clear, authentic brand voice that speaks to both technical and business audiences.
- Thought Leadership & Market Positioning – Develop compelling content that establishes Nylas as a category leader.
- Performance Analytics & Reporting – Track engagement and measure content effectiveness.
What You Must Bring
- Experience & Expertise – 7+ years in content marketing, growth marketing, or a related field within the B2B SaaS or API-driven tech industry.
- Technical Aptitude – Strong understanding of APIs and developer-focused SaaS products.
- Content Strategy & Execution – Deep experience in crafting and optimizing content strategies across multiple formats.
- SEO & Data-Driven Growth – Proficiency in SEO strategy and performance analytics.
- Collaboration & Cross-Functional Influence – Ability to partner effectively with various teams to ensure content aligns with business objectives.
- Analytical & Performance-Driven Mindset – Experience with website analytics platforms and the ability to interpret data.
- Brand & Messaging Alignment – Ability to establish and maintain a strong brand voice.
- Portfolio of Impactful Work – A robust portfolio showcasing your content expertise.
Perks/Benefits
- Healthcare: 90% premium coverage for medical, dental and vision for you and your family
- Unlimited Paid Time Off (PTO)
- 401k with 3% employer contribution
- Education Stipend: $1,000 USD annual education & development benefit
- Cell Phone: $50 USD per month stipend
- Fully Paid Parental Leave: 12 weeks parental leave
Interview Process
- Round 1: 60 minute Google Meet discussion with the hiring manager.
- Round 2: 60 minute take home assignment followed by a 60 minute Google Meet discussion with a team member.
- Round 3: 60 minute Google Meet discussion with the GTM executive.
- Round 4: Three Google Meet discussions with various Nylas leaders.
The estimated base salary range for this position is $100,000 to $130,000. Actual compensation will be determined based on individual qualifications.
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