Social Media Manager Job at Zibby Media in New York

Social Media Manager, @TotallyBookedwithZibby and @OnBeingJewishNow.

Zibby Media is looking for a New York or L.A. based book-loving digital native to join our collaborative team as a full-time content creator and social media whiz, with a primary focus on our On Being Jewish Now platform and Totally Booked with Zibby podcast accounts.

We are eager to connect with new audiences and engage our existing base through innovative, compelling, and fun social media initiatives. The ideal candidate will maximize reader and community engagement with Zibby Media offerings, with special emphasis on creating and promoting content that celebrates Jewish literature, culture, and conversations through On Being Jewish Now, as well as driving audience growth with video for our popular Totally Booked with Zibby podcast.

Most importantly, you must love books and be a nice person. 

Responsibilities 

• Create fresh, exciting, and purposeful content for the On Being Jewish Now and Totally Booked with Zibby platforms
• Develop and execute content strategy that highlights Jewish literature, authors, and cultural conversations through On Being Jewish Now with creative ideas that really help
• Create and edit video content including podcast clips, trailers, and promotional videos from author interviews and events.
• Design and implement a comprehensive database system to organize and categorize our growing podcast content library of 2,000+ episodes for efficient access and repurposing.
• Increase engagement and grow audience across Instagram, Facebook, and TikTok.
• Develop collaborative campaigns with external partners, Jewish community organizations, and literary influencers
• Glean insights from social data using monitoring tools; provide social listening feedback and reporting on campaign performance
• Stay up-to-date on social media trends and emerging platforms to identify opportunities that enhance brand awareness

Skills

• Strong visual and graphic design abilities with proficiency in design tools, especially Canva
• Strong video editing proficiency using industry-standard software for creating compelling social media content
• Skill in organizing and managing digital content libraries and implementing metadata tagging systems
• Ability to identify opportunities and implement digital advertising campaigns targeted to niche audiences
• Ability to optimize Meta campaigns for maximum performance and ROI
• Experience evaluating metrics and developing post-campaign reporting with detailed analysis
• Knowledge of Jewish literature, culture, and community engagement
• Excellent problem-solving techniques and time-management skills
• Strong multitasking capabilities in fast-paced environments
• Clear, confident verbal and written communication abilities
• Speedy delivery of requested assets with ability to pivot

Qualifications

• Bachelor's degree in Marketing, Communications, Media Studies, or related field
• 3+ years experience in Social Media Marketing for consumer-facing brands, with preference for podcast or audio content promotion experience 
• Strong graphic design and copywriting abilities for creating engaging social media content
• Demonstrated video editing skills of short-form video content
• Experience building brand presence and driving audience growth
• Portfolio showcasing successful social media campaigns, particularly for cultural content or podcasts

Hiring Salary: $65K - $100K

This range represents the anticipated low and high end of the salary for this position and will be determined by factors including but not limited to: applicant’s education, experience, knowledge, skills, and abilities, geographic location as well as internal equity and alignment with market data. 

Medical and dental benefits. 401K. 

Zibby Media strives to build a diverse team. We are proud to be an equal-opportunity workplace and do not discriminate against employees or applicants.

To Apply:

All qualified applicants will be considered and should send a LinkedIn profile, resume (if you have one), links to social accounts you have managed, examples of video content you've created, and any other relevant material to jobs@zibbymedia.com. Plus include a cover note explaining why you’re the right person for the job!