POSITION: Leasing & Marketing Team Leader, New Development (Full-time, Non-Exempt)
COMPENSATION: Hourly Rate, plus Benefits and Bonus eligibility
SUMMARY
As the New Development Leasing & Marketing Team Leader, you are responsible for assisting the New Development Community Manager in maintaining all aspects of property operations, with a concentration on leasing, marketing, branding, future resident relations, and functions of the temporary leasing office and the community. The goal is to strive for 100% occupancy through pre-leasing of future availability.
RESPONSIBILITIES (Including but not limited to)
- Utilize Company leasing expectations and procedures to greet prospective clients, qualify their needs, present the temporary leasing office, and follow up using Cardinal’s Sales Platform.
- Earn and maintain a Cardinal Way of Leasing certification by utilizing available resources and passing in-house and third-party assessments.
- Assist the Community Manager in training Leasing Team Members in customer service, phone etiquette, leasing workflows, resident interactions, marketing, and CWoL.
- Answer incoming phone calls professionally and handle them appropriately.
- Complete lease applications and participate in the verification process, notifying prospective clients of results.
- Maintain the temporary office and tour route to ensure curb appeal.
- Implement new development grand opening events and open houses.
- Plan and execute a Monthly Marketing Plan (MMP) that includes residential events, housing fairs, open houses, and digital marketing.
- Create partnerships with local businesses and national vendors to enhance brand awareness.
- Manage the community’s social media accounts, creating engaging content and analyzing performance.
- Maintain and improve the community’s online reputation through reviews and satisfaction surveys.
- Stay informed on market conditions and trends, reporting weekly and adjusting marketing strategies as needed.
- Participate in Cardinal U training as required.
QUALIFICATIONS
- 1-2 years of customer service and sales experience.
- Strong social media skills and understanding of digital marketing trends.
- Excellent communication skills.
- High-energy and enjoys a fast-paced environment.
- Pride in providing excellent service.
- Basic computer skills for correspondence and memos.
- High School Diploma or equivalent.
- Available to work evenings and weekends.
- Ability to embody the Cardinal Culture and Core Values.
WORK ENVIRONMENT
The work environment characteristics described here are representative of those a Team Member encounters while performing the essential functions of this job. Reasonable accommodations may be made
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