D.C. Global Talent Inc.
Marketing Manager Job at D.C. Global Talent Inc. in Scottsdale
D.C. Global Talent Inc., Scottsdale, AZ, United States, 85250
Location: Scottsdale, AZ
Department: Marketing
Reports To: Director of Sales & Marketing
Employment Type: Full-Time
Position Summary
The Marketing Manager is responsible for developing and executing strategic marketing initiatives to drive revenue, brand awareness, and customer engagement. This role requires a creative and analytical mindset, with expertise in digital marketing, social media, public relations, and event promotions.
Key Responsibilities
Brand & Digital Marketing:
Social Media & Content Creation:
Public Relations & Partnerships:
Event Marketing & Promotions:
Qualifications & Experience
Why Join Us?
Department: Marketing
Reports To: Director of Sales & Marketing
Employment Type: Full-Time
Position Summary
The Marketing Manager is responsible for developing and executing strategic marketing initiatives to drive revenue, brand awareness, and customer engagement. This role requires a creative and analytical mindset, with expertise in digital marketing, social media, public relations, and event promotions.
Key Responsibilities
Brand & Digital Marketing:
- Develop and implement an integrated marketing strategy to increase brand visibility and drive bookings.
- Manage website content, SEO strategies, and digital advertising campaigns to optimize online presence.
- Oversee email marketing campaigns, promotions, and guest engagement initiatives.
- Monitor and analyze marketing performance metrics, providing data-driven insights to improve results.
Social Media & Content Creation:
- Lead social media strategy across Instagram, Facebook, LinkedIn, and other relevant platforms.
- Create compelling content, including photos, videos, and blog articles, to showcase the hotel's unique experiences.
- Partner with influencers, bloggers, and travel writers to amplify brand reach.
- Engage with online audiences to foster community and brand loyalty.
Public Relations & Partnerships:
- Develop PR strategies to secure media coverage in travel, lifestyle, and hospitality publications.
- Maintain relationships with media outlets, journalists, and tourism boards.
- Coordinate press visits, media events, and promotional partnerships with local businesses and brands.
Event Marketing & Promotions:
- Plan and execute promotional events, sponsorships, and activations to enhance brand awareness.
- Collaborate with the Food & Beverage and Spa teams to market seasonal promotions and experiences.
- Develop marketing collateral, including brochures, digital ads, and signage.
Qualifications & Experience
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- 3+ years of experience in marketing, preferably within the hospitality or luxury travel industry.
- Strong knowledge of digital marketing, social media management, and content creation.
- Proficiency in SEO, Google Ads, Meta Ads, and email marketing platforms.
- Experience with Adobe Creative Suite (Photoshop, Illustrator, InDesign) and Canva is a plus.
- Excellent communication, writing, and storytelling skills.
- Ability to work in a fast-paced environment and manage multiple projects.
- Passion for hospitality, travel, and delivering exceptional guest experiences.
Why Join Us?
- Opportunity to shape the marketing strategy of a premier luxury resort.
- Work in a stunning location surrounded by the beauty of the Sonoran Desert.
- Competitive salary, benefits, and career growth opportunities.
- Be part of a passionate and dynamic hospitality team.