Specialty Coating Systems, Inc.
Reporting to the Director of Brand Marketing, the Brand Marketing Manager (BMM) leads regional marketing efforts to drive top-of-mind awareness, brand affinity, relevance, and consumption - ultimately winning new users and building brand love. BMMs embody our commitment to giving a 'local face to a global brand' by creating, planning, and executing innovative local brand campaigns while ensuring consistent and accurate brand representation. As a key member of the Marketing team, you'll lead the development and execution of local consumer-focused marketing programs that bring the brand to life by utilizing multiple facets of the marketing mix.
Minimum Requirements:
- 3+ years of brand marketing experience
- Experience in consumer marketing and retail activation, preferably in a CPG environment
- An understanding and working knowledge of digital and social media
- Experience curating and implementing strategies in local markets
- Experience managing budgets and working with traditional and non-traditional brand marketing strategies
- Project management experience delivering projects from ideation to execution
- Success in collaborative and creative environments
- Must have a valid U.S. driver's license
- Bachelor's degree or equivalent work experience
- Must be fluent in English; additional language skills an advantage
Additional Information:
- Travel 30-40%
- Permanent
- Benefits eligible