Highwire PR
Senior Account Executive, Social Media & Influencer Job at Highwire PR in Raleig
Highwire PR, Raleigh, NC, United States, 27601
Employer Industry: Strategic Communications and Digital Marketing Agency
Why consider this job opportunity:
- Competitive salary with merit-based bonuses and promotions
- Hybrid work model to suit your schedule and lifestyle
- Excellent vacation policy, including extended breaks for summer and winter holidays
- Supportive and nurturing environment with many opportunities for learning and growth
- Dog-friendly workplace with a focus on team empowerment and inclusion
- Monthly recognition programs and fun quarterly events
What to Expect (Job Responsibilities):
- Serve as the primary client contact for social media and influencer program deliverables, providing strategic insights and updates
- Write and edit engaging, platform-specific social copy for brands and executives, ensuring alignment with client voice and goals
- Collaborate directly with influencers to plan and execute virtual and in-person activations
- Develop content amplification strategies and manage paid media campaigns to maximize reach and engagement
- Analyze performance metrics across social, influencer, and paid channels to refine strategies and recommend improvements
What is Required (Qualifications):
- 4+ years of client-facing agency experience or equivalent in social media, digital content, influencer marketing, or paid media
- Strong organizational skills with the ability to handle multiple clients and projects simultaneously
- Deadline-driven, with attention to detail and a passion for improving results
- Experience with social media management tools and digital analytics tools such as Google Analytics
- Ability to quickly adjust digital strategy, voice, and tone based on client and audience needs
How to Stand Out (Preferred Qualifications):
- Experience with influencer management tools like Sprout Social, Sprinklr, Brandwatch, Traackr, or Audiense
- A genuine passion for tech PR and enthusiasm for digital marketing trends
- Proven ability to proactively recommend new strategies to improve client results