Highwire PR
Highwire PR is hiring: Senior Account Executive, Social Media & Influencer in Ch
Highwire PR, Charlotte, NC, United States, 28245
Employer Industry: Strategic Communications and Digital Marketing Agency
Why consider this job opportunity:
- Competitive salary with merit-based bonuses and promotions
- Hybrid work model to suit your schedule and lifestyle
- Excellent vacation policy, including an extended break for summer and winter holidays
- Supportive and nurturing work environment with many opportunities for learning and growth
- Participate in Empower Hours on Fridays, allowing the team to log off by 3 PM
- Dog-friendly workplace culture fostering collaboration and creativity
What to Expect (Job Responsibilities):
- Serve as the primary client contact for social media and influencer program deliverables, providing strategic insights and updates
- Write and edit engaging, platform-specific social copy for brands and executives, ensuring alignment with client voice and goals
- Collaborate with influencers to plan and execute virtual and in-person activations, fostering authentic partnerships
- Develop content amplification strategies and manage paid media campaigns to maximize reach and engagement
- Analyze performance metrics across social, influencer, and paid channels to refine strategies and recommend improvements
What is Required (Qualifications):
- 4+ years of client-facing agency experience or equivalent in social media, digital content, influencer marketing, or paid media
- Strong organizational skills with the ability to manage multiple clients and projects simultaneously
- Deadline-driven mindset with attention to detail and a passion for continuous improvement
- Ability to effectively prioritize responsibilities based on impact, timelines, and client goals
- Experience with social media management tools and analytics platforms such as Google Analytics and Hootsuite
How to Stand Out (Preferred Qualifications):
- Familiarity with influencer management tools like Sprout Social, Sprinklr, Brandwatch, Traackr, or Audiense
- Demonstrated growth mindset and eagerness to learn and tackle challenges
- Previous experience in tech public relations or digital marketing
- Strong copywriting and editing skills tailored to various platforms
- Active participation in professional development events or networking opportunities related to digital marketing
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