Product Marketing Manager - Education Technology:

Primary Skills: Product Marketing-Expert, Market Research-Advanced, Event marketing-Advanced, Campaign Analysis-Advanced, Project Management-Expert Duration:6 months Location: MTV,CA (#LI-Hybrid) Pay Range:$55 - $57 Per Hour #LP JOB SUMMARY: We are seeking a skilled Product Marketing Manager to spearhead marketing initiatives for its education-focused projects, aiming to enhance financial literacy among students and educators through Intuit for Education. This role centers on boosting awareness and engagement for educational programs and tools across various markets, including Higher Education. The successful candidate will craft compelling marketing strategies, work collaboratively with multiple teams, and leverage data to refine campaign efforts continually. JOB REQUIREMENTS:

Develop comprehensive marketing plans targeted at educators, incorporating elements like direct marketing, content development, and web updates. Lead the organization of virtual conferences and professional development trainings to foster educator engagement. Execute market research to refine product positioning for Higher Education students and educators. Create and implement messaging and GTM strategies for critical products, ensuring alignment across functions. Analyze campaign outcomes to identify improvement opportunities and optimize future marketing strategies.

Must have Skills

Proven experience in product marketing with a focus on education technology. Strong analytical abilities to assess campaign performance and make data-driven decisions. Exceptional communication and project management skills, facilitating effective cross-team collaboration.

Industry Experience Required: Experience in marketing within the Education Technology domain is highly preferred. This role is instrumental in driving the success of Client for Education's mission to empower future generations through financial literacy, offering a significant opportunity to impact educational and financial outcomes across diverse communities. ABOUT AKRAYA Akraya is an award-winning IT staffing firm consistently recognized for our commitment to excellence and a thriving work environment. Most recently, we were recognized Inc's Best Workplaces 2024 and Silicon Valley's Best Places to Work by the San Francisco Business Journal (2024) and Glassdoor's Best Places to Work (2023 & 2022)! Industry Leaders in IT Staffing As staffing solutions providers for Fortune 100 companies, Akraya's industry recognitions solidify our leadership position in the IT staffing space. We don't just connect you with great jobs, we connect you with a workplace that inspires! Join Akraya Today! Let us lead you to your dream career and experience the Akraya difference. Browse our open positions and join our team!