NAES
Summary
The Technical Content Strategist is responsible for collaborating with our marketing and communications teams in shaping and executing a data-driven content strategy. Blend technical website management (WordPress) with SEO research to identify and capitalize on high-value content opportunities. Use tools like Semrush to analyze industry trends and ensure our digital presence resonates with audience interests and industry conversations.
Primary Duties
Lead SEO strategy and content planning, leveraging search data to identify high-value opportunities and drive engagement. Oversee and optimize multiple WordPress websites, ensuring technical integration and functionality across all web properties-including forms and analytics tracking. Monitor and report on SEO performance metrics to refine strategies and maximize the impact of our digital presence. Education and Experience:
Bachelor's degree in Marketing, Communications, or related field 3+ years experience in technical SEO Advanced proficiency with Semrush or similar SEO tools Demonstrated WordPress development experience Strong analytical and data interpretation skills Experience developing data-backed content strategy Specific Skills and Knowledge
Robust technical SEO background with advanced proficiency in tools like Semrush, paired with hands-on WordPress development skills. Keen analytical mind and strong data interpretation abilities are essential for developing effective content strategies. Additionally, the ability to translate technical data into actionable insights will ensure our digital initiatives effectively engage target audiences and keep pace with industry trends.
Compensation
The initial compensation range is $70,800- $81,300
Physical Requirements and Working Conditions
This role requires sitting at a desk, using a computer workstation, standing, walking, and use of hands and fingers. Normal working hours are 8:00 a.m. to 5:00 p.m.PT Monday through Friday with extended hours as necessary.
Fit for Duty
All employees will participate in the Fitness for Duty Program. This program includes a pre-employment drug screening.
NAES Safe
Safety is a core value of NAES and as a condition of employment, all employees are expected to be mentally alert and work safely at all times. Additionally, employees are required to adhere to all safety warnings and posted safety signs whenever on company property. Furthermore, employees must follow all NAES safety rules and procedures. Effectiveness in carrying out this responsibility is part of the evaluation of each employee's performance.
NAES is committed to a diverse and inclusive workplace. It is the practice of NAES to seek employees of the highest quality and to select individuals on the basis of merit and competence, without regard to race, color, religion, national origin, gender, gender identity, sexual orientation, age, disability, military status or affiliation protected under USERRA, or any other basis of discrimination prohibited by applicable local, state and federal law.
The Technical Content Strategist is responsible for collaborating with our marketing and communications teams in shaping and executing a data-driven content strategy. Blend technical website management (WordPress) with SEO research to identify and capitalize on high-value content opportunities. Use tools like Semrush to analyze industry trends and ensure our digital presence resonates with audience interests and industry conversations.
Primary Duties
Lead SEO strategy and content planning, leveraging search data to identify high-value opportunities and drive engagement. Oversee and optimize multiple WordPress websites, ensuring technical integration and functionality across all web properties-including forms and analytics tracking. Monitor and report on SEO performance metrics to refine strategies and maximize the impact of our digital presence. Education and Experience:
Bachelor's degree in Marketing, Communications, or related field 3+ years experience in technical SEO Advanced proficiency with Semrush or similar SEO tools Demonstrated WordPress development experience Strong analytical and data interpretation skills Experience developing data-backed content strategy Specific Skills and Knowledge
Robust technical SEO background with advanced proficiency in tools like Semrush, paired with hands-on WordPress development skills. Keen analytical mind and strong data interpretation abilities are essential for developing effective content strategies. Additionally, the ability to translate technical data into actionable insights will ensure our digital initiatives effectively engage target audiences and keep pace with industry trends.
Compensation
The initial compensation range is $70,800- $81,300
Physical Requirements and Working Conditions
This role requires sitting at a desk, using a computer workstation, standing, walking, and use of hands and fingers. Normal working hours are 8:00 a.m. to 5:00 p.m.PT Monday through Friday with extended hours as necessary.
Fit for Duty
All employees will participate in the Fitness for Duty Program. This program includes a pre-employment drug screening.
NAES Safe
Safety is a core value of NAES and as a condition of employment, all employees are expected to be mentally alert and work safely at all times. Additionally, employees are required to adhere to all safety warnings and posted safety signs whenever on company property. Furthermore, employees must follow all NAES safety rules and procedures. Effectiveness in carrying out this responsibility is part of the evaluation of each employee's performance.
NAES is committed to a diverse and inclusive workplace. It is the practice of NAES to seek employees of the highest quality and to select individuals on the basis of merit and competence, without regard to race, color, religion, national origin, gender, gender identity, sexual orientation, age, disability, military status or affiliation protected under USERRA, or any other basis of discrimination prohibited by applicable local, state and federal law.