Mindlance
Job Title: Marketing Campaign Lead
Duration: 12 + months Contract with high possibilities of extension/conversion
Location: New York, NY - hybrid, 3 days onsite
Job Description: The Marketing Campaign Lead will be responsible for working with cross channel partners to support the development and execution of Conversions marketing programs. In this role, you’ll work in assisting to develop, manage and execute various marketing campaign creatives and strategies in support of the Conversions Team. You will collaborate with cross-functional partners including key stakeholders such as Product Management, Analytics and Marketing Transformation & Delivery and other governing and channel support teams to ensure complex marketing deliverables are accurate and compliant throughout the campaign execution lifecycle through to in-market launch. You will support the development of marketing communications for multiple channels including Direct Mail, Email and Digital including for new card products.
Responsibilities: • Ensure ongoing collaboration with cross-functional partners to develop business requirements that accurately reflects specific Upgrades and Trades campaign strategies and the development of compelling marketing creatives • Provide input on customer-level contact strategies and testing opportunities for new Upgrades products • Partner with internal teams to ensure marketing campaigns are designed and executed flawlessly to meet business goals. Engage in development of campaign schedules for new card products as well as business as usual auditing • Maintain extreme focus on details and overall nuances while managing multiple campaigns and/or project work streams simultaneously • Quickly adapt to change, having the ability to easily course-correct due to changes in business strategy; apply critical thinking to identify and mitigate potential issues • Auditing key steps of campaign processes to ensure flawless execution
Qualifications: • Experience working for financial services companies preferred • Minimum 5 years of experience working on marketing campaigns with an emphasis on development of marketing communications • Proficient with Microsoft office suite (Excel, Word, PowerPoint), Adobe Acrobat Pro • Self-motivated, highly organized, detail oriented, with ability to problem solve • Accustomed to prioritizing managing multiple projects, campaigns, or tasks simultaneously • Thrive when working under pressure and with the key ability to meet deadlines • Exhibit proactive capabilities, forward thinking to address issues before they arise • Strong interpersonal skills including collaboration with multiple cross functional teams
Education: • Bachelor’s / University degree required
“Mindlance is an Equal Opportunity Employer and does not discriminate in employment on the basis of – Minority/Gender/Disability/Religion/LGBTQI/Age/Veterans.”
Job Description: The Marketing Campaign Lead will be responsible for working with cross channel partners to support the development and execution of Conversions marketing programs. In this role, you’ll work in assisting to develop, manage and execute various marketing campaign creatives and strategies in support of the Conversions Team. You will collaborate with cross-functional partners including key stakeholders such as Product Management, Analytics and Marketing Transformation & Delivery and other governing and channel support teams to ensure complex marketing deliverables are accurate and compliant throughout the campaign execution lifecycle through to in-market launch. You will support the development of marketing communications for multiple channels including Direct Mail, Email and Digital including for new card products.
Responsibilities: • Ensure ongoing collaboration with cross-functional partners to develop business requirements that accurately reflects specific Upgrades and Trades campaign strategies and the development of compelling marketing creatives • Provide input on customer-level contact strategies and testing opportunities for new Upgrades products • Partner with internal teams to ensure marketing campaigns are designed and executed flawlessly to meet business goals. Engage in development of campaign schedules for new card products as well as business as usual auditing • Maintain extreme focus on details and overall nuances while managing multiple campaigns and/or project work streams simultaneously • Quickly adapt to change, having the ability to easily course-correct due to changes in business strategy; apply critical thinking to identify and mitigate potential issues • Auditing key steps of campaign processes to ensure flawless execution
Qualifications: • Experience working for financial services companies preferred • Minimum 5 years of experience working on marketing campaigns with an emphasis on development of marketing communications • Proficient with Microsoft office suite (Excel, Word, PowerPoint), Adobe Acrobat Pro • Self-motivated, highly organized, detail oriented, with ability to problem solve • Accustomed to prioritizing managing multiple projects, campaigns, or tasks simultaneously • Thrive when working under pressure and with the key ability to meet deadlines • Exhibit proactive capabilities, forward thinking to address issues before they arise • Strong interpersonal skills including collaboration with multiple cross functional teams
Education: • Bachelor’s / University degree required
“Mindlance is an Equal Opportunity Employer and does not discriminate in employment on the basis of – Minority/Gender/Disability/Religion/LGBTQI/Age/Veterans.”