Bizzy® Cold Brew is hiring: Marketing Manager in Minneapolis
Bizzy® Cold Brew, Minneapolis, MN, United States, 55400
Bizzy is the #1 selling brand of cold brew coffee on Amazon and one of the fastest-growing brands in the refrigerated coffee category. You can find Bizzy in Target, Kroger, Publix, and dozens of regional grocers across the country. We craft high-quality, USDA Organic Coarse Ground Coffees, Brew Bags, and Ready-To-Drink Cold Brew Coffees to fuel our customers with the energy they need to be their best.
At Bizzy, we believe in striving for greatness while continuously improving, working together with positivity and transparency , delivering exceptional quality in everything we do, and exceeding expectations at every touchpoint.
Bizzy is seeking a Marketing Manager to lead the strategy and execution of shopper marketing initiatives, execute our brand marketing strategy, manage day-to-day marketing operations, and support the growth of Bizzy across all channels. This role is ideal for a detail-oriented, highly organized marketer who thrives on execution, project management, and optimizing marketing initiatives.
The Marketing Manager will work closely with leadership to bring the brand and marketing strategy to life, handling execution across digital, retail, content, partnerships, and events. This role requires a blend of creativity and analytical thinking, with a strong ability to manage projects, coordinate stakeholders, and ensure flawless execution.
- Develop and execute shopper marketing programs that drive sales and brand awareness in key retailers.
- Coordinate with retail partners to develop marketing materials that support sales growth and brand visibility.
- Own marketing execution across digital, retail, and promotional channels, ensuring all initiatives are delivered on time and within budget.
- Develop and maintain a marketing calendar, ensuring deadlines and deliverables are met across multiple initiatives.
- Coordinate cross-functional teams to align marketing efforts with sales, e-commerce, and product development.
- Oversee creative asset production, working with Creative Team to maintain brand consistency
- Ensure seamless execution of trade marketing initiatives, including retailer ad placements and promotional support.
- Manage and execute consumer insights initiatives, gathering data through surveys, focus groups, and sales analysis to drive informed marketing decisions.
- Monitor and report on key marketing KPIs, analyzing syndicated data and optimizing campaigns for maximum impact.
- Provide administrative support, including budget tracking, vendor management, and contract coordination.
- Reports to CEO
- Has 3 direct reports
- Collaborates closely with leadership and cross-functional teams
- Based at corporate HQ in Minneapolis, MN (hybrid flexibility available)
- 4+ years of marketing experience at a consumer brand, agency, or retailer, with a focus on shopper marketing and promotional strategy
- Bachelor’s degree in Marketing, Business, or a related field required; MBA preferred
- Strong project management skills with exceptional attention to detail
- Experience executing shopper marketing initiatives, including couponing, retail promotions, and digital shopper activations
- Highly organized with the ability to manage multiple projects and deadlines simultaneously
- Strong analytical skills with the ability to measure and optimize shopper marketing performance
- Excellent communication and collaboration skills
- Prior experience in a high-growth consumer brand (preferred)
- Health, dental, STD and vision coverage
- 401(k) w/ 4% match
- Competitive salary w/ performance bonus
- PTO, Sick Days, and Holidays
- Unlimited cold brew coffee
Bizzy Coffee is an inclusive Equal Opportunity Employer. We celebrate diversity and consider all applicants without regard to race, color, ethnicity, religion, national origin, gender, gender identity or expression, sexual orientation, mental or physical disability, veteran status, or any other characteristic protected by law.