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Compunnel Inc.

Marketing Automation Specialist

Compunnel Inc., Dallas, Texas, United States, 75215

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This range is provided by Compunnel Inc.. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Before applying for this role, please read the following information about this opportunity found below. Base pay range $35.00/hr - $46.00/hr Position: Marketing Automation Specialist Contract: 6 months contract ( extension and perm possibility ) Address: REMOTE Job Description As a

Marketing Automation Specialist , you will be responsible for ensuring that our

marketing automation platform

is optimized for efficiency, compliance, and usability across the organization. Your role will involve

data management, process optimization, and automation governance , requiring collaboration with multiple teams including

marketing, engineering, and quality assurance . Key Responsibilities: Maintain & Optimize

the

marketing automation platform (MAP)

to ensure functionality and compliance. Manage & Clean Data Fields

– Identify

unused user data fields , update or remove them, and maintain structured data. Work with Braze/Iterable

to transition data fields to

Source of Truth (SOT) fields

for accurate tracking. Manage Retention Policies

– Adjust and implement data retention periods for

custom events

in the system. User Management & Permissions

– Oversee and control user access within the automation platform. Monitor IP Health & Deliverability

– Ensure

high email deliverability

and maintain IP reputation. Collaborate with Marketing Managers

to shut down

unused automations

and document active workflows. Work with ETL & Reverse ETL Platforms

(e.g.,

Fivetran, Hightouch ) to build data pipelines for

third-party integrations . Enhance Governance Processes

– Define and update

automation governance guidelines

for internal teams. Partner with QA Teams

to design

test scenarios

and ensure automation functionality. Optimize Data & Database Health

– Manage

data hygiene , streamline processes, and improve database efficiency. Job Requirements: 2+ years of experience

in

marketing automation , data management, or related fields. Experience working with

marketing automation platforms (Braze, Iterable, HubSpot, or Marketo preferred). Familiarity with

ETL & Reverse ETL tools

(e.g.,

Fivetran, Hightouch ). Strong understanding of

data governance, compliance, and retention policies . Experience with

IP health monitoring & email deliverability best practices . Strong organizational and documentation skills. Ability to work with

cross-functional teams

including

marketing, QA, and engineering . Analytical mindset

with a problem-solving approach. Seniority level Associate Employment type Contract Job function Analyst, Marketing, and Product Management Industries Food and Beverage Services, Mobile Food Services, and Accommodation and Food Services

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