Solomon Page
Our client, a well-known retail apparel company, is seeking an Email & Digital Marketing Specialist to join their team on a part-time basis for a 6-month contract in San Francisco, CA. The ideal candidate will have 2+ years of experience in email marketing and be familiar with using Shopify for managing site content.
Responsibilities:
- Build and optimize email campaigns in Klaviyo, including automation, segmentation, and A/B testing.
- Update and manage site content in Shopify, ensuring product pages, promotions, and landing pages align with marketing goals.
- Analyze email performance metrics (open rates, click-through rates, conversions) and adjust strategies accordingly.
- Collaborate with creative and brand teams to develop compelling email content and on-site messaging.
- Work with merchandising, pricing, and business teams to align email and site marketing efforts with overall business objectives.
- Improve email personalization and automation to enhance customer engagement and retention.
- Ensure seamless integration between email marketing, site content, and promotions.
- Stay updated on email marketing trends and best practices.
Requirements:
- 2+ years of email marketing experience, preferably with Klaviyo (automation, segmentation, analytics).
- Experience with Shopify for site content management.
- Strong analytical skills to measure and improve performance.
- Ability to collaborate with internal teams and external partners.
- Detail-oriented with strong project management skills.
- A "test and learn" mindset.
- Bachelor's degree or equivalent experience.
If you meet the required qualifications and are interested in this role, please apply today.
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