New York, NY
President and CEO
Established in 1934, Geopath, originally the Traffic Audit Bureau for Media Measurement Inc., is a not-for-profit organization governed by a tripartite board comprised of advertisers, agencies, and media companies. Geopath’s historical mission was to audit the circulation of out of home media in the United States.
The Geopath organization has now expanded its historical focus. Geopath looks to the future with state-of-the-art audience location measurement, deep consumer insight, and innovative market research. Geopath uses real-time data to provide powerful tools that measure and analyze audience location and show how consumers engage with out-of-home advertising.
Geopath is at a critical time in its organizational history. Facing competition from a dynamic marketplace, Geopath must retain its reputation as the credible, objective, gold standard in the industry. Given its history, diverse and robust membership, Geopath is seeking a strong and proven leader to guide its growth and set the strategic future of the company for years to come.
Geopath seeks a leader who can develop and support high-producing teams of professional employees through effective delegation, professional development, and confident decision making. Fostering a work environment that is inclusive, receptive to change, and building on feedback through teambuilding is essential. A background which demonstrates the execution of strategic objectives and the monitoring of such goals using KPIs and/or similar metrics methods is ideal. The qualified candidate will possess a high level of business and financial acumen. Experience meeting key financial objectives, understanding budgeting and long-term financial forecasting is expected. The ability to effectively manage a hybrid and decentralized workforce will be important.
The compensation range for this position annually is $375,000-$425,000.
This position is based in New York City. Geopath currently operates in a hybrid work setting.
How to apply:
If you want to lead this impactful agency, please confidentially submit a current resume and cover letter to Kittleman & Associates here: https://apptrkr.com/6050960 . The cover letter is an opportunity to showcase your passion for Geopath and its mission, as well as your organizational expertise in current or prior roles.
The position will remain open until it is filled, but applicants are highly encouraged to submit their materials as soon as possible to ensure full consideration.
For more information about Geopath, visit https://geopath.org/