Highland Homes is hiring: Multimedia Designer in Lakeland

At Highland Homes, marketing is about understanding people — and building awareness about how our products and services can satisfy their needs.

The Multimedia Designer is responsible for creating multimedia content that tells Highland Home’s story across multiple platforms. This position partners with our business teams and departments to produce communication, promotional, educational, technical, and other multimedia content in line with business unit and Company goals.

The position is based at our corporate office in Lakeland, Florida, with travel to events or communities throughout Central Florida as needed. This position is regular corporate hours scheduled Monday-Friday from 8 a.m. to 5 p.m. with occasional weekend flexibility for business or event needs. Candidates must live in Central Florida or be willing to relocate to Central Florida for consideration.

Responsibilities

1. Take professional real-estate photos and video of models and inventory homes on an as-needed basis.
2. Provide video and photo production, including pre-production, field production, and post-production.
3. Work on daily and long-term video assignments, sometimes as part of a team and often as a solo videographer/producer.
4. Edit video in a timely manner; at times may require quick turnaround; high volume of editing in this role.
5. Develop and maintain video production workflows, archiving, and asset management.
6. Provide inventory, maintenance, security, operation and maintenance of cameras, lighting, audio gear, editing workstation and other video production equipment.
7. Handle project plans, report on deliverables, and meet with leaders from various departments.
8. Use a drone (drone pilot’s license required) or collaborate with a third party to capture drone video footage.
9. Help to develop compelling scripts and storyboards for a wide range of multimedia content including, but not limited to video projects, news, documentaries, promotional, and educational productions.
10. Design proposals for ideas using presentation software.
11. Provide counsel and production services for Mungo’s business entities in support of their communication needs and strategic goals.
12. Create multimedia content to align with marketing strategies.
13. Provide brand promotion through engaging text, image, and video content for business needs.
14. Be responsible for content, photography, and videography to develop engaging content.
15. Create and manage photo and video project calendars.
16. Attend grand openings, company-sponsored events, homeowner events, and realtor events on an as-needed basis.
17. Define social media KPIs and track campaign performance to identify opportunities through key channel KPIs to maximize marketing effectiveness.
18. Stay up-to-date on social media platforms, trend opportunities, changes to the platforms, and best practices.
19. Perform other job tasks or functions as needed or created.

Required Qualifications

1. Minimum 2 years of related experience.
2. Professional Photography and Videography with knowledge and confident review of quality visual marketing including but not limited to; photo, video, and creative design.
3. Great interpersonal and communication skills with a bright, upbeat, and professional appearance with the expectation of being on camera on an as-needed basis through customer-facing social media posts, videos, and live feeds.
4. Experience with Adobe Creative Cloud including Premiere Pro, Lightroom, and Photoshop.
5. Experience with editing videos and photos on Capcut, Canva, and other editing software.
6. Creative thinker with excellent written and verbal communication skills; including strong knowledge of proper grammar and spelling.
7. Exceptional organizational skills with an eye for detail and accuracy.
8. Critical thinking and problem-solving skills with the ability to analyze data to determine the appropriate action.
9. Proven experience developing marketing and communication plans and campaigns within required brand standards and following company content style guides.
10. Strong project management, multitasking, and decision-making skills.
11. Collaborative team-play mindset with effective communication and project collaboration both within and outside of the Marketing department.
12. Must be reliable and adaptive to change.
13. Able to work weekends as needed and reliable transportation with the ability to travel throughout Central Florida as this position will require a lot of travel time.
14. Central Florida resident or the willingness to relocate.
15. Outstanding customer service philosophy.
16. Ability to embody the Highland Homes culture.

Preferred Qualifications

1. 2-4 years related experience.
2. Bachelor's Degree in Multimedia Design, Advertising, Photography, Videography, Marketing or related field.
3. Experience with photo and video editing – Adobe Creative Suite.
4. Homebuilder or real estate marketing or social media experience.

Seniority level

Entry level

Employment type

Full-time

Job function

Design, Art/Creative, and Information Technology

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