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Synergy Interactive

UX Content Strategist Job at Synergy Interactive in New York

Synergy Interactive, New York, NY, United States, 10261

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Responsibilities:

  • Develop scalable, enterprise-level content strategies that align with brand voice and business objectives.
  • Conduct content audits, gap analyses, and competitive research to drive strategy decisions.
  • Define content models, taxonomies, and information architecture to enhance user experience and findability.
  • Collaborate closely with UX, design, and development teams to create content-driven experiences.
  • Partner with SEO specialists to optimize content for search visibility using tools like SEMrush and Screaming Frog.
  • Establish content governance frameworks, editorial guidelines, and workflows for long-term content management.
  • Work directly with clients and stakeholders to ensure content aligns with business goals.
  • Develop content migration strategies for website redesigns and CMS platform migrations.
  • Utilize Google Analytics and user research to refine strategies and improve engagement.

Qualifications & Skills:

  • 3-5 years of experience in UX content strategy, including developing and implementing complex content strategies.
  • Proven expertise in information architecture, content modeling, and structured content approaches.
  • Experience with common CMS platforms such as Adobe Experience Manager, Sitecore, WordPress, or Contentful.
  • Proficiency with SEMrush, Screaming Frog, and AirTable for content auditing and organization.
  • Familiarity with usability best practices and user research methodologies.
  • Experience with website analytics platforms like Google Analytics and Hotjar.
  • Ability to manage multiple projects simultaneously while meeting deadlines and budget constraints.
  • A strong portfolio showcasing UX-focused content strategy work across multiple industries.

Seniority Level

Mid-Senior level

Employment Type

Contract

Job Function

Strategy/Planning, Advertising, and Writing/Editing

Industries

IT Services and IT Consulting, Advertising Services, and Software Development

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