Content Creator Job at AllSTEM Connections in Buffalo

Job Title: Social Media Content Creator

Duration: 6-Month Contract (Potential for Extension)

Location: Onsite – Buffalo, NY 14213

Pay: $28-30/hr.

Hours: Monday – Friday, 8 AM – 5 PM

The Social Media Coordinator will support the Performance Marketing team as part of the USA/Canada Demand Creation Center of Excellence. This role involves content creation, community engagement, performance analysis, and general marketing support to enhance social media presence and audience engagement.

Responsibilities:

Content Creation (50%)

• Develop engaging short-form videos, photos, and graphics tailored for social media platforms (Reels, TikTok, Shorts).
• Capture and edit high-quality, on-brand content that aligns with platform trends and audience preferences.
• Monitor social media trends to create timely, trend-driven content.
• Assist in monthly content calendar development in collaboration with brand teams and agency partners.
• Schedule and manage posts using Brandwatch to ensure timely and accurate content distribution.
• Optimize post schedules to maximize engagement and reach.

Community Management Coordination (25%)

• Respond to comments, direct messages, and audience interactions using an approved response matrix.
• Work closely with Associate Managers to ensure timely and consistent engagement.
• Identify and escalate potential issues or opportunities for deeper engagement.

Reporting & Analysis (15%)

• Assist in monthly social media performance analysis, identifying key insights and opportunities.
• Track KPIs such as reach, engagement, conversions, and website traffic.
• Provide data-driven recommendations to improve social media strategies.

General Team Support (10%)

• Assist in marketing budget management for assigned projects.
• Provide backup support to the Performance Marketing / Social Media Team as needed.

Qualifications:

• Bachelor’s Degree in Marketing, Communications, or a related field.
• 1–3 years of social media experience, including content creation and community engagement.
• Proficiency in shooting and editing short-form video content for social platforms.
• Experience with Adobe Creative Suite (InDesign, Photoshop, Adobe Express, Adobe Premiere Rush) is preferred.
• Proficiency in Microsoft Outlook, Excel, PowerPoint, and Word.