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Landis Architects/Builders

Landis Architects/Builders is hiring: Marketing Associate in Washington

Landis Architects/Builders, Washington, DC, United States, 20022

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Get AI-powered advice on this job and more exclusive features. Landis Architects | Builders provided pay range This range is provided by Landis Architects | Builders. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more. Base pay range $41,600.00/yr - $52,000.00/yr About Landis Architects | Builders Landis Architects | Builders is one of Washington, DC’s top renovation firms with over 35 years of Architectural and Construction experience helping clients create their dream homes. We are seeking a talented and enthusiastic Marketing Associate to join our team. Position Summary The Marketing Associate will play a crucial role in supporting our marketing efforts and contributing to the growth of our business. This position offers an excellent opportunity for a motivated individual to gain hands-on experience in marketing, architecture, and construction and develop valuable skills. You will be instrumental in enhancing our brand presence, driving lead generation, and supporting client engagement. Position Responsibilities As a Marketing Associate, you will be responsible for the following: Digital Marketing & Content Creation: Social Media Management: Develop and execute engaging content for Instagram, Facebook, Pinterest, LinkedIn, Google My Business, and other relevant platforms. Monitor social media trends and analytics to optimize performance. Website Content Management: Assist in updating and maintaining website content, including blog posts, project portfolios, and service pages. SEO/SEM Support: Assist in keyword research, assist in the optimization of website content for search engines, and assist with paid advertising campaigns (if applicable). Email Marketing: Support the creation and distribution of email newsletters and marketing campaigns to nurture leads and engage existing clients. Track and analyze email campaign performance. Blog Writing: Write compelling and informative blog posts related to home renovations, architecture, and construction trends. Video Content Creation: Assist in the creation of videos showcasing job sites, construction details, client testimonials, and behind-the-scenes content. Train the production team on video and photo best practices. Photography Management: Coordinate photoshoots of completed projects, ensuring high-quality images for marketing materials and online platforms. Brand Management & Graphic Design: Graphic Design/Branding Updates: Assist in the creation and implementation of visual content, ensuring brand consistency across all marketing materials. Brand Consistency: Ensure consistent brand messaging and visual identity across all marketing channels. Marketing Materials: Assist in the development of marketing collateral, including brochures, presentations, and digital assets. Client Engagement & Lead Generation: Client Reviews & Testimonials: Proactively solicit client reviews and video testimonials to enhance credibility and build trust. Client Surveys: Send and track responses to design and construction surveys, analyzing feedback to improve client satisfaction. Personal Marketing Plans: Assist in the creation and implementation of personal marketing plans for team leaders. Lead Tracking: Assist in tracking and reporting on lead generation efforts. Google My Business Optimization: Ensure that Google My Business is accurate and optimized. Event Planning & Awards: Event/Open House Planning: Assist in the planning and execution of events and open houses. COTY Awards Entries: Prepare and submit entries for industry awards (COTY), showcasing the company's achievements. Jobsite Signage: Creating, printing, and delivering custom inserts for jobsite signs (working with production for inventory of signs/setting up refurbishment as needed) Administrative & Team Support: Meeting Participation: Attend staff and departmental meetings, taking detailed notes and contributing to discussions. Team Collaboration: Reach out to design and production teams to assist in content creation for social media posts and website blog posts. Newsletter Support: Assist in the creation and distribution of company newsletters. Reporting & Analysis: Assist in the creation of marketing reports and presentations. Other Duties: Perform other duties as assigned to support the marketing team. Seniority level Entry level Employment type Full-time Job function Marketing and Sales Industries Construction #J-18808-Ljbffr