Frontline Source Group
Job Description
Our client in Phoenix, Arizona has an immediate need for a PR Manager on a direct hire basis.
Company Profile:
Real Estate
Tenured Team
Team environment
PR Manager Role:
The PR Manager will be responsible for managing public relations and marketing initiatives, with a focus on reputation management, corporate communications, and brand awareness for investment offerings.
- Develop and implement PR strategies to enhance reputation, focusing on thought leadership, industry recognition, and positive media coverage.
- Build and sustain strong relationships with media outlets for consistent, positive coverage.
- Write articles and thought leadership pieces for industry publications to promote expertise, mission, and values.
- Research opportunities for brand awareness, including potential media outlets and strategic partnerships.
- Monitor media coverage and public sentiment, proactively addressing reputational risks or negative press.
- Lead the creation of press releases, company announcements, and internal communications for stakeholders.
- Develop and execute strategies to raise brand awareness, attract investment interest, and reinforce market leadership.
- Oversee the creation and distribution of marketing materials, including presentations, investor updates, and digital content.
- Collaborate with senior leadership to shape the external communications voice and messaging.
- Conduct research to identify new opportunities for brand awareness and PR outreach, focusing on emerging trends in real estate, investment, and multifamily housing.
- Evaluate the effectiveness of PR campaigns using metrics such as media coverage, audience engagement, and brand perception, adjusting strategies as needed.
- Organize and assist with events or webinars to promote brand visibility.
- Provide recommendations on strategic media placements, partnerships, and collaborations to elevate visibility.
- Perform additional duties as assigned.
- Drive continuous improvement through enhanced standardization of processes and practices.
PR Manager Background Profile:
- Bachelor’s degree in Public Relations, Journalism, Communications, or a related field.
- 3-5 years of experience in public relations, corporate communications, and marketing, preferably in the real estate or investment industry.
- Proven experience in reputation management, media relations, and corporate communications.
- Strong background in creating and executing marketing campaigns across traditional and digital media.
- Experience with social media management, content creation, and online advertising strategies.
- Excellent communication and interpersonal skills.
- Self-motivated, goal-oriented, and passionate about brand promotion.
- Flexibility to work evenings and weekends for events as needed.
- Experience in multifamily real estate or financial industry marketing is a plus but not required.
Features and Benefits of Client:
Medical, Dental, Vision, PTO
Equal Opportunity Employer. Candidates must be authorized to work in the United States without sponsorship. The client cannot sponsor any visas. #J-18808-Ljbffr