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Exterior Medics

Marketing Coordinator Job at Exterior Medics in Springfield

Exterior Medics, Springfield, VA, US, 22150

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Job Description

Job Description
Salary: $60,000-$70,000

Join a Next-Level Construction Company


Leading the Field in Marketing, Technology and Professionalism


What Sets Us Apart:
At Exterior Medics, we are more than a construction companywe are a community driven by shared values of integrity, respect, enthusiasm, hard work, drive, and positivity. Join us in a supportive environment where your contributions are valued, and your career can thrive.



What Sets You Apart:
Are you passionate about marketing, data-driven decision-making, and brand storytelling? We are looking for an organized and innovative Marketing Coordinator to help execute marketing initiatives, analyze data, manage vendors, and coordinate events. If you thrive in a fast-paced environment, are highly detail-oriented, and have a passion for brand management, we want you on our team. At Exterior Medics, we dont just build homeswe build trust, quality, and lasting customer relationships.


How You Will Help:

As a Marketing Coordinator, you will play a pivotal role in supporting marketing initiatives by analyzing data, managing vendors, coordinating events, and overseeing various marketing projects. Your focus will be on data collection, project execution, and operational coordination to ensure successful marketing campaigns that drive lead generation and brand growth.


Responsibilities:


Lead Pipeline Management:

  • Manage and track new leads in CRM to ensure a consistent and healthy pipeline.
  • Assess lead sources and implement measures to optimize lead generation and ROI.
  • Work closely with the sales team to align lead flow strategies with appointment goals.
  • Monitor lead dispositions and address bottlenecks or inefficiencies in the conversion funnel.

Analytics & Reporting:

  • Review and interpret marketing data to identify trends, patterns, and areas for improvement.
  • Provide insights to optimize marketing performance and enhance overall lead quality.
  • Analyze past campaigns to refine future marketing efforts.
  • Report on marketing analytics to different stakeholders.

Before & After Jobsite Documentation:

  • Manage before-and-after jobsite photography, ensuring accurate project documentation.
  • Schedule and coordinate field shoots, working closely with production teams.

Swag & Apparel Management:

  • Oversee ordering and inventory management for branded apparel and promotional items.
  • Ensure team members, events, and marketing initiatives are properly stocked with branded materials.

Vendor Management & Project Coordination:

  • Manage relationships with vendors for marketing-related projects and initiatives.
  • Coordinate third-party vendors for various promotional events and materials.
  • Ensure smooth execution of marketing projects, meeting deadlines and quality expectations.

Local Event Coordination:

  • Plan and execute local events, such as home shows and community activations, to drive lead generation.
  • Coordinate all aspects of event logistics, including venue selection, vendor setup, staffing, and lead capture.
  • Train and manage event staff to represent the brand effectively and engage with attendees.
  • Analyze event success and provide insights for improvement.

Google Local Services & Online Review Management:

  • Manage Google Local Services Ads, optimizing performance and handling dispute resolution.
  • Monitor and respond to customer reviews, ensuring timely and professional engagement.
  • Implement strategies to encourage satisfied customers to leave positive reviews.

Social Media & Brand Management:

  • Support social media scheduling, engagement, and performance tracking.
  • Act as a community manager, ensuring authentic brand representation.
  • Assist in content creation for social platforms, including photos, videos, and messaging.

General Marketing Support & Administrative Tasks:

  • Assist with award applications, printed collateral, and premium/promotional materials.
  • Track marketing budgets and expenditures, ensuring financial accuracy.
  • Work closely with sales and leadership teams to maintain brand consistency across all marketing efforts.
  • Manage multiple marketing projects, ensuring deadlines and priorities are met.

What You'll Need:

  • 3+ years of experience in marketing, project coordination, or a related field.
  • Experience in roofing, construction, or home services (HVAC, plumbing, remodeling) is a plus.
  • Strong analytical skills, with the ability to review and interpret marketing data.
  • Excellent project management and organizational skills, with the ability to prioritize multiple projects.
  • Strong written and verbal communication skills.
  • Detail-oriented, self-motivated, and comfortable working in a fast-paced team environment.
  • Familiarity with CRM software, digital marketing tools, and social media platforms.
  • Ability to work independently while collaborating with multiple teams.

What We Offer:

  • Competitive financial benefits, including 401(k) matching and access to a financial advisor.
  • Comprehensive healthcare options for you and your dependents.
  • Paid time off and holidays.
  • Pro-rated gym membership and company-provided electronics.
  • A vibrant company culture with regular celebrations and team-building events.
  • Genuine and passionate support from leadership and departments.

See How We Do It:

https://www.youtube.com/c/exteriormedics


Join Our Team:

Apply now and be part of a company committed to your professional growth and development. Let's build a brighter future together!