Senior Manager - Product Marketing
Midea - Parsippany, New Jersey, us, 07054Work at Midea
Overview
- Apply
Overview
Job Summary
We are seeking an experienced and visionary Senior Product Manager to lead the strategic direction and execution of our product categories in Major Appliances. This role is a P&L owner, responsible for product strategy, planning, roadmap, pricing, channel management, customer relationship and more. You will calibrate with cross functional teams, including Sales, Marketing, Engineering and HQ teams to drive business growth.
Essential Job Responsibilities
P&L owner for category revenue and profit.
Manage product planning across the matrix with R&D, design and quality, identify opportunities for potential new product development, develop local line-up logic, product positioning, and pricing strategy
Support key accounts management and sales Rep management in product sell-in, assist in developing channel and flooring strategy for new product launches, prepare for product line reviews, and drive initiatives to obtain sell-through.
Develop and execute go-to-market plans for new product launches and feature releases. Collaborate with marketing, IoT and sales teams to develop messaging, positioning, and sales enablement materials to drive product adoption and revenue growth.
Manage promotional budget, focus on cost improvement, product productivity improvement and forecast accuracy.
Be the segment expert in the category for industry trend, regulatory issues, competition, pricing and other market intelligence analysis and share consumer and buyer insights.
Provide regular updates to senior leadership and key stakeholders on product status, key milestones, and strategic initiatives.
Other Duties as Assigned.
Required Qualifications
Bachelors degree in Marketing, Product Management or related discipline.
10+ years in Product Management, Sales, Merchandising, or Marketing in Home Appliances.
Dymanic leadership
Domestic travel is upto 25%, International 2-4 times a year.
Base Salary: $130K - $ 170K, 20% bonus,401K and Medical Benefits.
Midea America Corp. is an equal opportunity employer. We do not discriminate based upon race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.