Playags, Inc. is hiring: Social Media Specialist in Las Vegas
Playags, Inc. - Las Vegas, NV, United States, 89105
Work at Playags, Inc.
Overview
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Overview
AGS is seeking a Social Media Specialist who thrives in a professional, fast-paced environment and understands the power of digital storytelling. This role is responsible for managing AGS’ social media presence across B2B, B2C, and employer branding channels, with a strong emphasis on LinkedIn, YouTube, Instagram, and Facebook. The ideal candidate will be strategic, creative, and highly organized, comfortable engaging with corporate audiences, casino players, and employees alike.
We are looking for someone who is not only a social media expert but also understands the nuances of influencer marketing on YouTube and other platforms. Experience with paid social campaigns is a plus. Given the nature of this role, self-motivation, reliability, and professionalism are critical to success.
Responsibilities
- Develop and execute a content strategy that supports AGS’ corporate goals across LinkedIn (B2B), Instagram & Facebook (B2C), YouTube (influencers & content creators), and internal employee engagement platforms.
- Manage AGS’ social media accounts on LinkedIn, Facebook, Instagram, YouTube, Twitter, TikTok, and emerging platforms to ensure consistent messaging and branding.
- Collaborate with influencers, particularly on YouTube, to enhance brand visibility and engagement within the gaming industry.
- Plan and execute paid social media campaigns to maximize brand reach and lead generation efforts.
- Create and edit original content (photography, video, and graphic design) to promote AGS’ products, events, and company culture.
- Curate and manage a content calendar in alignment with measurable KPIs for engagement, reach, and conversions.
- Develop engaging internal content to promote company culture, employee stories, and team events.
- Monitor and analyze social media trends, providing insights and recommendations to improve performance and engagement.
- Attend and live post from industry events, trade shows, and product launches/promotional events.
- Manage and collaborate with AGS’ social media agency, ensuring content aligns with business objectives and brand voice.
- Review and approve content calendars created by the agency, ensuring accuracy, engagement, and consistency.
- Ensure brand consistency across all social platforms, maintaining a professional yet engaging tone.
Skills/Requirements
- Bachelor’s degree in Marketing, Communications, or a related field.
- 1-2 years of experience working in a professional or corporate environment.
- Proficiency in LinkedIn, Facebook, Instagram, YouTube, Twitter, and TikTok.
- Strong copywriting skills and ability to tailor messaging for different social media platforms.
- Knowledge of paid social media and emerging social media trends and platforms.
- Experience working with B2B and B2C audiences, as well as internal corporate culture branding.
- Basic video and photo editing skills (Adobe Creative Suite, Canva, or equivalent).
- Strong understanding of social media KPIs and analytics tools.
- Excellent attention to detail, organizational skills, and ability to meet deadlines.
- Self-starter who thrives in a professional, structured work environment and can take ownership of social media strategy.
- Ability to appear on camera for promotional or live content.
Preferred Qualifications
- Experience in the casino gaming, hospitality, or entertainment industry.
- Previous experience managing social media for a company or brand.
- Experience working with influencers, particularly on YouTube, is a plus.
- Previous experience in paid social media advertising is preferred.
Note: All offers are contingent upon successful completion of a background check.
*Posted positions are not open to third party recruiters and unsolicited resume submissions will be considered free referrals.
AGS is an equal opportunity employer.
Job Snapshot
Location:
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Date Posted:
03/24/2025
About Us
AGS (NYSE: AGS), headquartered in Las Vegas, operates globally, creating a diverse range of entertaining gaming experiences for players worldwide. Our roots are firmly planted in the Class II Native American gaming market, but our customer-centric approach and growth have propelled us to become a leading all-inclusive commercial gaming supplier.
Our offerings include:
- High-performing Class II and Class III slot products
- Real-money gaming platforms and content
- Highly rated social casino solutions for operators and players
- Best-in-class service
We pride ourselves on an award-winning employee culture, setting us apart from other gaming equipment suppliers. Our accolades include being named to the prestigious ‘Best and Brightest Companies to Work For in the Nation’ and ‘Atlanta’s Best and Brightest Companies to Work For’ for seven consecutive years (2017-2023). Additionally, we’ve secured titles such as ‘Top Workplaces Nevada’, ‘Top Workplaces Atlanta’, and the Glassdoor Employees’ Choice Award 2020 for Best Places to Work based on confidential, unsolicited employee reviews. For more information, visit playags.com. Connect with us on LinkedIn, Facebook, and Instagram.
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