Creative Director Job at ASEA in Pleasant Grove
ASEA - Pleasant Grove, UT, United States, 84062
Work at ASEA
Overview
- View job
Overview
Creative Director The Creative Director is responsible for leading high-performing creative teams and driving strategic growth through exceptional design, digital storytelling, and integrated marketing strategies. With a deep understanding of content, copy, and brand development, this role ensures that all creative output aligns with business objectives and delivers measurable impact across the entire end-to-end customer journey. Bringing 15+ years of experience, the Creative Director oversees creative execution across digital, social, print, retail, and experiential platforms, ensuring a cohesive brand presence. This position requires expertise in DTC, e-commerce strategies, and distribution marketing, with a strong ability to quantify creative success through data-driven insights. A key aspect of this role is mentoring and inspiring teams of designers, copywriters, and strategists, fostering innovation while maintaining brand consistency. The Creative Director collaborates cross-functionally with marketing, product, and sales teams to integrate storytelling and engagement strategies into every customer touchpoint, ensuring a seamless and compelling experience throughout the customer lifecycle. Success in this role is measured by brand growth, campaign performance, and the ability to translate creative strategies into business impact. A strong portfolio demonstrating innovative campaigns and high-performing creative work is essential. Core Responsibilities: Lead and develop a team of designers, copywriters, and strategists, fostering a high-performance creative culture. Develop and implement integrated marketing strategies that drive engagement, conversions, and brand loyalty. Oversee content creation across all brand touchpoints, ensuring consistent and compelling storytelling that resonates with customers. Analyze campaign performance data to optimize creative strategies and maximize ROI throughout the customer journey. Drive brand differentiation and evolution in competitive markets. Collaborate with cross-functional teams to ensure seamless integration of creative initiatives across digital and physical channels. Key Skills & Experience: Extensive experience in creative leadership with a track record of managing and mentoring teams. Deep expertise in digital design, social media, and content-driven creative strategies. Strong understanding of DTC, e-commerce, and B2B marketing within distribution networks. Ability to develop marketing strategies that connect digital, retail, and experiential platforms into a cohesive customer journey. Proven success in quantifying creative impact through performance metrics and data analysis. Background in content marketing, UX/UI, and brand storytelling is highly beneficial. This role plays a pivotal part in defining and executing the creative vision of the brand, ensuring that all creative initiatives drive measurable business outcomes. #J-18808-Ljbffr