Manager, Marketing Strategy
The Walt Disney Company - Burbank, California, United States, 91520![The Walt Disney Company](/api/image?src=https%3A%2F%2Fgeneral-board-default.s3.us-east-2.amazonaws.com%2Fpublic%2Fimages%2Fdesk-360x180.webp&w=640&q=75&f=webp)
Work at The Walt Disney Company
Overview
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Overview
Responsibilities:
Collaborate with the VP of Marketing Strategy to initiate and support early marketing strategies and campaign objectives, including box office and platform targets.
Act as the primary point of contact for campaign alignment and creative integration across departments including distribution (Cinema Partnerships) and product (Disney+).
Develop, maintain, and distribute key campaign documents to foster cohesion across the marketing department. This includes creating marketing milestones, filmmaker presentations, marketing highlights, and executive reports.
Deliver campaign strategy presentations and updates to key stakeholders, agencies, and cross-company department meetings.
Ensure integration of messaging and consistent tie-ins across all marketing activities and platforms.
Manage creative deadlines and coordinate launches across various platforms, demonstrating strong project management skills.
Develop and champion inclusive big ideas across all titles, identify innovative and relevant marketing programs across platforms driving maximum awareness with opportunity audiences, and targeting specific communities and organizations.
Facilitate approvals on marketing elements, ensuring consistent creative and messaging while garnering buy-in from key stakeholders.
Coordinate deadlines for high-profile marketing launches in collaboration with Creative, Media, Digital, Publicity, and International teams.
Opportunity to manage external agencies and execute corporate initiatives as needed including, but not limited to, presentations, educational materials, and event/stunt executions.
Mentor marketing strategy coordinator and support a nurturing learning environment.
Basic Requirements:
5+ years of experience with a focus on marketing, theatrical, or streaming entertainment.
Proficiency in presentation building using Keynote and PowerPoint, as well as familiarity with Microsoft Office Suite and Google Workplace.
Exceptional written and verbal communication skills.
Strong problem-solving abilities, exercising good judgment and discretion.
Ability to effectively prioritize multiple projects simultaneously and communicate ideas in a fast-paced environment.
Demonstrates the ability to be proactive and resourceful.
Organized with a great eye for detail.
The hiring range for this position in Burbank, California is $112,100.00 to $150,200.00 per year based on a 40 hour work week. The amount of hours scheduled per week may vary based on business needs. The base pay actually offered will take into account internal equity and also may vary depending on the candidate’s geographic region, job-related knowledge, skills, and experience among other factors. A bonus and/or long-term incentive units may be provided as part of the compensation package, in addition to the full range of medical, financial, and/or other benefits, dependent on the level and position offered.
Job ID: 10093760
Location: Burbank,California
Job Posting Company: The Walt Disney Studios
The Walt Disney Company and its Affiliated Companies are Equal Employment Opportunity employers and welcome all job seekers including individuals with disabilities and veterans with disabilities. If you have a disability and believe you need a reasonable accommodation in order to search for a job opening or apply for a position, email Candidate.Accommodations@Disney.com with your request. This email address is not for general employment inquiries or correspondence. We will only respond to those requests that are related to the accessibility of the online application system due to a disability.