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ABOUT DIMENSION 6 FITNESS:

Dimension 6 Fitness is a global leader in sporting goods. We are a licensee of Nike, the greatest brand in the history of sports. We have the exclusive rights to design, develop, manufacture, and market industry-leading Nike sports equipment. At Dimension 6 Fitness, we are driven by our passion to unleash your body’s full potential through strength training, fitness, and movement. Regardless of role, we are united by the same mission – inspire athletes worldwide to become the healthiest version of themselves. Healthier people are happier people, and happier people make a better world.

WHO WE ARE LOOKING FOR:

The Social Media & Content Manager will be responsible for developing and executing social media strategies, creating high-quality on-site content, and managing Nike Strength’s digital presence on Instagram @nikestrength. This role requires a creative and highly organized individual who can capture compelling content on-site, work closely with top athletes and trainers, and manage Nike Strength’s social channels to engage and grow our community. The ideal candidate has a strong understanding of social media trends, content creation expertise, and a passion for training and performance.

WHAT YOU’LL BE RESPONSIBLE FOR:

1. Social Media Strategy & Management
   1. Develop and execute social media strategies to increase engagement, brand awareness, and community growth for Nike Strength equipment.
   2. Monitor and engage with our audience, responding to comments, messages, and mentions in real-time to foster community interaction.
   3. Work closely with Nike WHQ to ensure alignment with brand guidelines and gain necessary approvals for content and campaigns.
   4. Track and measure the success of social media campaigns, providing regular performance reports and insights.
2. On-Site Content Creation
   1. Plan, capture, and edit content at training facilities, product shoots, events, and athlete collaborations to bring Nike Strength to life across digital platforms.
   2. Work directly with trainers, athletes, and gym partners to create authentic, high-impact visuals and videos.
   3. Ensure all content aligns with Nike Strength’s visual identity.
   4. Stay ahead of social trends, leveraging new content formats and styles to engage our audience.
3. Cross-Functional Collaboration
   1. Partner with brand, ecomm, and product teams to develop cross-channel campaigns that integrate social content.
   2. Contribute to building email campaigns.
   3. Collaborate with photographers, videographers, and agencies to enhance content production when needed.
   4. Work closely with eCommerce and retail teams to support digital marketing initiatives that drive traffic and conversion.

QUALIFICATIONS / SKILLS REQUIRED:

• 3+ years of experience in social media management, content creation, or digital marketing.
• Passion for fitness, strength training, and performance training is a must-have.
• Proficiency in content creation tools (e.g., Adobe Creative Suite, CapCut, Canva, or other editing software).
• Ability to shoot and edit photos and videos for social media.
• Experience in fitness, sports, or the athletic apparel industry is preferred.
• Strong communication, presentation, and project management skills.
• Self-starter with the ability to work independently, manage multiple projects, and thrive in a fast-paced environment.