Marketing Analyst
Money Fit by DRS - San Francisco, California, United States, 94199Work at Money Fit by DRS
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Overview
The information below covers the role requirements, expected candidate experience, and accompanying qualifications.Responsibilities:Provide informed guidance to business units and stakeholders on local, national, and international market dynamics that impact product and service salesCollaborate with legal teams to address complex issues such as copyright infringement and equitable royalty sharing with external producers and distributorsDevelop pricing strategies that align organizational objectives with customer satisfaction, ensuring competitive positioning in the marketDirect recruitment, training, and performance evaluations for marketing and sales staff, overseeing their daily operationsAnalyze financial aspects of product development, including budgeting, expenditures, research and development funding, and ROI and profit-loss projectionsFormulate and execute marketing policies, working closely with advertising and promotion managers to promote products and services effectivelyIdentify, develop, and evaluate marketing strategies based on a deep understanding of establishment goals, market dynamics, and cost structuresNegotiate contracts with vendors and distributors, establishing robust distribution networks and refining distribution strategiesUtilize sales forecasting and strategic planning to drive product, line, or service sales, closely monitoring market trends and business developmentsSkills/ Experience:A minimum of 5 years of hands-on experience with Salesforce Marketing Cloud. Additionally, familiarity with Data Cloud (1+ years preferred) demonstrates a broader understanding of data-driven marketingExhibit exceptional verbal and written communication skillsDemonstrate strong negotiation skills-an ability to find common ground, build consensus, and drive positive outcomes in business interactionsAbility to prioritize customer satisfaction through attentive service and interpersonal skillsCapability of effective time management as well as ability to work autonomously and efficiently manage tasksPossession of solid understanding of marketing principles, including methods for showcasing, promoting, and selling products or servicesAbility to develop marketing and pricing strategies to ensure alignment with organizational goals and market dynamicsFamiliarity with media production, communication techniques, and dissemination methods is essential for crafting impactful marketing campaignsEducation:Bachelor's degree in marketing or equivalent training required5+ years of experience in marketing field
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