Product Marketing Manager (Austin, NYC, Remote)
Trunk Tools - New York, New York, us, 10261![Trunk Tools](/api/image?src=https%3A%2F%2Fgeneral-board-default.s3.us-east-2.amazonaws.com%2Fpublic%2Fimages%2Fdesk-360x180.webp&w=640&q=75&f=webp)
Work at Trunk Tools
Overview
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Overview
We spent the last few years building the brain behind construction. Now we are deploying workflows/ agents, starting with Q&A document chatbot, to be ingrained in construction teams' workflows, ultimately to automate construction. Given our immense traction with several Fortune 500 construction companies, we are doubling our team in order to deploy several more agents this year. You will have an opportunity to drive the transformation of a multi-trillion-dollar industry full of waste, risks and inefficiencies.
As a Product Marketing Manager, you will be the driving force behind the growth and adoption of Trunk Tools, a market leader in AI and construction. Your role is pivotal in aligning our product offerings with market needs, enabling our sales teams, and ensuring that our brand's voice is consistent and impactful across all channels.
What you'll be doing:
Market Analysis:
Conduct thorough market research to identify trends, customer needs, and competitive landscape within the construction technology space.Positioning & Messaging:
Develop and refine product positioning, messaging, and value propositions that resonate with our target audience, highlighting our product's unique benefits.Go-to-Market Strategy:
Assist in go-to-market planning and execution for new product launches and updates, coordinating cross-functional teams including sales, product, and engineering.Content Creation:
Produce high-quality marketing collateral, including case studies, whitepapers, product videos, and blog posts, to support sales and marketing efforts.Customer Engagement:
Develop and execute customer engagement strategies, including user conferences, webinars, and other events to foster a strong community around our products.Performance Tracking:
Measure and report on the effectiveness of product marketing initiatives, using data to iterate and improve strategies.Who you are:
Experienced:
5+ years in product marketing, with a focus on B2B SaaS products. Experience in construction technology is a strong plus.Strategic & Tactical:
Equally comfortable thinking strategically and executing tactically, with a proven track record of successful product launches and marketing campaigns.Customer-Centric:
Passionate about understanding customer needs and pain points, with an ability to tailor messaging and strategies to address them.Collaborative:
A strong communicator and team player who thrives in a cross-functional environment, working closely with product, sales, and engineering teams.Analytical:
Data-driven in your approach, with a keen ability to measure the success of marketing initiatives and adapt strategies accordingly.Creative:
Innovative in your thinking, constantly seeking new ways to engage with customers and differentiate our products in the market.
What we offer
A close-knit and collaborative early-stage startup environment where every voice is heard and every opinion matters; currently, we're 25 team members.
Competitive salary and stock option equity packages.
3 Medical Plans to choose from including 100% covered option. Plus Dental and Vision Insurance!
401K
Learning & Growth stipend.
Free lunch provided in NYC and Austin office - you'll never go hungry with us!
Unlimited PTO; We truly believe in work-life balance and that hard work should be balanced with time for rest and rejuvenation.
IRL / In-Person retreats throughout the year.
Salary Range: $75,000 - $100,000 annually + equity
We realize applying for jobs can feel daunting at times. We don't expect you to check all the qualification boxes and encourage you to apply if you have experience in some of the areas.
At Trunk Tools, we're working hard to build a more productive and safer environment within the construction industry, and we strive to live by these same values here at Trunk Tools HQ. As an equal-opportunity employer, we are committed to building an inclusive environment where you can be you. We work hard to evaluate all employees and job applicants consistently, without regard to race, color, religion, gender, national origin, age, disability, pregnancy, gender expression or identity, sexual orientation, or any other legally protected class.