Auberge Resorts Collection
Digital Marketing Manager
Auberge Resorts Collection - Bethesda, Maryland, us, 20811
Work at Auberge Resorts Collection
Overview
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Overview
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Digital Marketing Manager
role at
Auberge Resorts Collection 2 weeks ago Be among the first 25 applicants Join to apply for the
Digital Marketing Manager
role at
Auberge Resorts Collection As part of the Auberge family, Digital Marketing Manager will be responsible for partnering with hotel marketing leaders to activate the paid and organic digital strategy for the Collection. Under direction from the Digital Marketing team leaders, this person will take the lead role in digital ad creation and content activation across owned and paid channels in collaboration with field marketing and communications team members. This role will position Auberge as a global, leading, luxury lifestyle brand, ultimately elevating the perception of the brand in North America and Europe among affluent and ultra high net worth individuals.
Make sure to apply with all the requested information, as laid out in the job overview below.
Performance Marketing: Digital Activation, Ad Creation and Maintenance
CMP/DSP: Own and manage digital campaign management platform (e.g. Google Campaign Manager 360). Support initial selection/implementation of CMP/DSP software. Become an expert user and administrator of selected CMP/DSP software. Ad Builds: Own search & paid social ad updates; Guide field teams on best practices. Own and manage activation of search ads (RSAs, Demand Generation, YouTube, etc) with digital agencies. PM ad updates / builds with hotel and/or digital agency; Solicit review/approvals. QA / proof creative to ensure relevance, accuracy and ads enhance and elevate the brand. Maintain current record of active ads across display, social and PPC for all hotels. Traffic ads to publishers Training: Coach field on trafficking ads including proper tagging Manage projects using Asana
Digital Analytics & Reporting
Lead monthly digital media reporting including liaising with analytics, aggregating publisher/network data, report validation, interpreting and communicating performance to field marketing teams. Schedule and lead regular ecommerce calls with field marketing leaders. Stay up to date on new trends and opportunities within the digital space and bring informed recommendations to the team Ad hoc analysis of destination or hotel-specific digital performance to derive actionable insights and recommend strategies and tactics for increasing revenue online with specific action plans rooted in data.
Expense Tracking / Billing
Monthly invoice reconciliation for centrally managed media buying. Download & distribute receipts to hotels bi-monthly for PPC / Paid Social / TravelAds. Support monthly expense reporting (via Concur) & Agency cross-bill. Maintain expense tracking vs forecast for Auberge Home Office Budget
Company Description
Auberge Resorts Collection is a portfolio of extraordinary hotels, resorts, residences, and private clubs. While each property is unique, all share a crafted approach to luxury and bring the soul of the locale to life through captivating design, exceptional cuisine, and spas, and gracious yet unobtrusive service. With 30 hotels and resorts across three continents, Auberge invites guests to create unforgettable stories in some of the world’s most desirable destinations. Please visit aubergeresorts.com to learn more about our Collection.
Qualifications
5+ years of relevant experience in eCommerce / Digital Marketing, or equivalent combination of education and experience. Bachelor’s Degree in Marketing, Digital Marketing, Business Management, Information Technology or a related discipline. Ability to effectively manage multiple clients and priorities within a fast-paced environment. Digital agency experience is strongly preferred. Experience managing a DSP Hands-on experience managing paid campaigns in ad platforms (Facebook Ad Manager, LinkedIn Ads, Google Ads and Microsoft Advertising). Strong problem solver with the ability to communicate verbally and in writing in a clear manner Strong understanding of the key tenets of eCommerce and digital marketing (SEO, Content, Social, Web development, API, etc). Hands-on experience managing digital advertising campaign management platforms (e.g. Google Campaign Manager 360). Excited to define strategy, launch and execution of new programs. Understands system capabilities and finds ways to improve system performance. Familiar with key IT / infrastructure solutions (DAM, CRM, CMS). Excellent written, verbal, interpersonal and communication skills. Ability to develop positive relationships when part of a dynamic and cross-functional team, and demonstrate a new way of thinking to drive innovative ideas. Flexibility and adaptability in a fast-paced, growing brand. Knowledge and experience with Google Suite.
Additional Information
Auberge Resorts Collection is a portfolio of extraordinary hotels, resorts, residences, and private clubs. While each property is unique, all share a crafted approach to luxury and bring the soul of the locale to life through captivating design, exceptional cuisine and spas, and gracious yet unobtrusive service. With hotels and resorts across three continents, Auberge invites guests to create unforgettable stories in some of the world’s most desirable destinations. Please visit aubergeresorts.com to learn more about our Collection. Follow us on Instagram, TikTok, Linkedin, Facebook and Pinterest: @AubergeResorts and #AlwaysAuberge.
Our mission is to be the best-loved operator of one-of-a-kind luxury properties and experiences. Auberge is a family of intimate, one-of-kind hotels and resorts that define an approachable style of luxury in both product and service that resonates with the curious modern traveller. Passionately local, experience-led, romantic, and stylish, these hotels hum with a vibrancy that is both refined and relevant.
The Marketing Manager offers a base salary range of $100,000-$120,000 plus a comprehensive medical, dental, vision and voluntary benefits, 401k employer match, employer paid life insurance, employee assistance program and a team member hotel stay program.
Auberge Resorts LLC is an Equal Opportunity Employer, M/F/D/V. Auberge Resorts LLC provides equal employment opportunities (EEO) to all team members and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. In addition to federal law requirements, Auberge Resorts LLC complies with applicable state and local laws governing non-discrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.Seniority level
Seniority levelMid-Senior level Employment type
Employment typeFull-time Job function
Job functionMarketing and Sales IndustriesHospitality Referrals increase your chances of interviewing at Auberge Resorts Collection by 2x Get notified about new Digital Marketing Manager jobs in
Bethesda, MD . District of Columbia, United States 1 week ago Washington, DC $90,000.00-$100,000.00 4 months ago Washington, DC $155,000.00-$170,000.00 2 weeks ago Director (Head) of Marketing, Shared Services Washington, DC $135,000.00-$190,000.00 3 months ago District of Columbia, United States 1 week ago Director, Loyalty Marketing Communications North Bethesda, MD $139,000.00-$165,000.00 1 week ago Director of Marketing and Communications Washington DC-Baltimore Area $120,000.00-$160,000.00 5 days ago Director, Member Marketing and Communications Washington, DC $110,000.00-$130,000.00 2 months ago Washington, DC $95,000.00-$115,000.00 2 weeks ago Silver Spring, MD $137,550.40-$229,257.60 5 days ago Associate Director Marketing, TEPEZZA (Rare Disease)Director, Regional Marketing - Northeast District of Columbia, United States 4 days ago Associate Director Regional Marketing - (ORM) Prostate - NorthwestSr Director - Growth Marketing & Campaign Management District of Columbia, United States 4 days ago Maryland, United States $140,000.00-$150,000.00 2 weeks ago Director of Marketing – Creative & ContentDirector, Subscriber Acquisition Marketing Washington, DC $130,300.00-$242,100.00 1 week ago Marketing Director with Property Management ExperienceDirector of Digital Communications and Marketing Washington, DC $120,000.00-$140,000.00 1 week ago We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.
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Digital Marketing Manager
role at
Auberge Resorts Collection 2 weeks ago Be among the first 25 applicants Join to apply for the
Digital Marketing Manager
role at
Auberge Resorts Collection As part of the Auberge family, Digital Marketing Manager will be responsible for partnering with hotel marketing leaders to activate the paid and organic digital strategy for the Collection. Under direction from the Digital Marketing team leaders, this person will take the lead role in digital ad creation and content activation across owned and paid channels in collaboration with field marketing and communications team members. This role will position Auberge as a global, leading, luxury lifestyle brand, ultimately elevating the perception of the brand in North America and Europe among affluent and ultra high net worth individuals.
Make sure to apply with all the requested information, as laid out in the job overview below.
Performance Marketing: Digital Activation, Ad Creation and Maintenance
CMP/DSP: Own and manage digital campaign management platform (e.g. Google Campaign Manager 360). Support initial selection/implementation of CMP/DSP software. Become an expert user and administrator of selected CMP/DSP software. Ad Builds: Own search & paid social ad updates; Guide field teams on best practices. Own and manage activation of search ads (RSAs, Demand Generation, YouTube, etc) with digital agencies. PM ad updates / builds with hotel and/or digital agency; Solicit review/approvals. QA / proof creative to ensure relevance, accuracy and ads enhance and elevate the brand. Maintain current record of active ads across display, social and PPC for all hotels. Traffic ads to publishers Training: Coach field on trafficking ads including proper tagging Manage projects using Asana
Digital Analytics & Reporting
Lead monthly digital media reporting including liaising with analytics, aggregating publisher/network data, report validation, interpreting and communicating performance to field marketing teams. Schedule and lead regular ecommerce calls with field marketing leaders. Stay up to date on new trends and opportunities within the digital space and bring informed recommendations to the team Ad hoc analysis of destination or hotel-specific digital performance to derive actionable insights and recommend strategies and tactics for increasing revenue online with specific action plans rooted in data.
Expense Tracking / Billing
Monthly invoice reconciliation for centrally managed media buying. Download & distribute receipts to hotels bi-monthly for PPC / Paid Social / TravelAds. Support monthly expense reporting (via Concur) & Agency cross-bill. Maintain expense tracking vs forecast for Auberge Home Office Budget
Company Description
Auberge Resorts Collection is a portfolio of extraordinary hotels, resorts, residences, and private clubs. While each property is unique, all share a crafted approach to luxury and bring the soul of the locale to life through captivating design, exceptional cuisine, and spas, and gracious yet unobtrusive service. With 30 hotels and resorts across three continents, Auberge invites guests to create unforgettable stories in some of the world’s most desirable destinations. Please visit aubergeresorts.com to learn more about our Collection.
Qualifications
5+ years of relevant experience in eCommerce / Digital Marketing, or equivalent combination of education and experience. Bachelor’s Degree in Marketing, Digital Marketing, Business Management, Information Technology or a related discipline. Ability to effectively manage multiple clients and priorities within a fast-paced environment. Digital agency experience is strongly preferred. Experience managing a DSP Hands-on experience managing paid campaigns in ad platforms (Facebook Ad Manager, LinkedIn Ads, Google Ads and Microsoft Advertising). Strong problem solver with the ability to communicate verbally and in writing in a clear manner Strong understanding of the key tenets of eCommerce and digital marketing (SEO, Content, Social, Web development, API, etc). Hands-on experience managing digital advertising campaign management platforms (e.g. Google Campaign Manager 360). Excited to define strategy, launch and execution of new programs. Understands system capabilities and finds ways to improve system performance. Familiar with key IT / infrastructure solutions (DAM, CRM, CMS). Excellent written, verbal, interpersonal and communication skills. Ability to develop positive relationships when part of a dynamic and cross-functional team, and demonstrate a new way of thinking to drive innovative ideas. Flexibility and adaptability in a fast-paced, growing brand. Knowledge and experience with Google Suite.
Additional Information
Auberge Resorts Collection is a portfolio of extraordinary hotels, resorts, residences, and private clubs. While each property is unique, all share a crafted approach to luxury and bring the soul of the locale to life through captivating design, exceptional cuisine and spas, and gracious yet unobtrusive service. With hotels and resorts across three continents, Auberge invites guests to create unforgettable stories in some of the world’s most desirable destinations. Please visit aubergeresorts.com to learn more about our Collection. Follow us on Instagram, TikTok, Linkedin, Facebook and Pinterest: @AubergeResorts and #AlwaysAuberge.
Our mission is to be the best-loved operator of one-of-a-kind luxury properties and experiences. Auberge is a family of intimate, one-of-kind hotels and resorts that define an approachable style of luxury in both product and service that resonates with the curious modern traveller. Passionately local, experience-led, romantic, and stylish, these hotels hum with a vibrancy that is both refined and relevant.
The Marketing Manager offers a base salary range of $100,000-$120,000 plus a comprehensive medical, dental, vision and voluntary benefits, 401k employer match, employer paid life insurance, employee assistance program and a team member hotel stay program.
Auberge Resorts LLC is an Equal Opportunity Employer, M/F/D/V. Auberge Resorts LLC provides equal employment opportunities (EEO) to all team members and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. In addition to federal law requirements, Auberge Resorts LLC complies with applicable state and local laws governing non-discrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.Seniority level
Seniority levelMid-Senior level Employment type
Employment typeFull-time Job function
Job functionMarketing and Sales IndustriesHospitality Referrals increase your chances of interviewing at Auberge Resorts Collection by 2x Get notified about new Digital Marketing Manager jobs in
Bethesda, MD . District of Columbia, United States 1 week ago Washington, DC $90,000.00-$100,000.00 4 months ago Washington, DC $155,000.00-$170,000.00 2 weeks ago Director (Head) of Marketing, Shared Services Washington, DC $135,000.00-$190,000.00 3 months ago District of Columbia, United States 1 week ago Director, Loyalty Marketing Communications North Bethesda, MD $139,000.00-$165,000.00 1 week ago Director of Marketing and Communications Washington DC-Baltimore Area $120,000.00-$160,000.00 5 days ago Director, Member Marketing and Communications Washington, DC $110,000.00-$130,000.00 2 months ago Washington, DC $95,000.00-$115,000.00 2 weeks ago Silver Spring, MD $137,550.40-$229,257.60 5 days ago Associate Director Marketing, TEPEZZA (Rare Disease)Director, Regional Marketing - Northeast District of Columbia, United States 4 days ago Associate Director Regional Marketing - (ORM) Prostate - NorthwestSr Director - Growth Marketing & Campaign Management District of Columbia, United States 4 days ago Maryland, United States $140,000.00-$150,000.00 2 weeks ago Director of Marketing – Creative & ContentDirector, Subscriber Acquisition Marketing Washington, DC $130,300.00-$242,100.00 1 week ago Marketing Director with Property Management ExperienceDirector of Digital Communications and Marketing Washington, DC $120,000.00-$140,000.00 1 week ago We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.
#J-18808-Ljbffr