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Digital Advertising Strategist - Plastic Surgery & Wellness Practice

Austin Plastic Surgeon is a premier plastic surgery and wellness practice in Austin, Texas, dedicated to delivering cutting-edge aesthetic and wellness solutions. Our upscale, innovative practice is committed to helping clients achieve their beauty and wellness goals through personalized care and leading-edge technology. We’re seeking a highly skilled Digital Advertising Strategist who is passionate about data-driven advertising, CRM integration, and AI-driven marketing workflows to help us elevate our online presence and client engagement.

As the Digital Advertising Strategist, you will be responsible for developing, managing, and optimizing high-budget digital campaigns across multiple platforms, while integrating CRM tools (specifically Go High Level) and incorporating AI solutions into our marketing workflow. Your role will involve driving qualified leads, improving campaign ROI, and implementing innovative marketing workflows tailored to the unique needs of our practice. This position is ideal for a forward-thinking professional with a proven track record in paid media and a passion for leveraging technology in marketing.

• Paid Media Management: Strategize, create, and optimize multi-platform paid advertising campaigns (Google Ads, Facebook, Instagram, and others) to generate qualified traffic and high-value leads.
• CRM Integration: Lead the integration of our CRM (Go High Level) with marketing workflows to streamline lead nurturing, client communication, and campaign performance tracking.
• AI Implementation: Identify and implement AI-driven tools and strategies to enhance campaign efficiency, lead segmentation, and personalization across marketing efforts.
• Performance Analysis: Track, measure, and report on campaign performance using analytics tools (Google Analytics, Facebook Insights, etc.), and provide actionable insights to improve ROI.
• Collaboration & Creativity: Work closely with the marketing and creative teams to ensure alignment across all campaigns, from ad copy to landing page design, ensuring a cohesive client experience.
• Budget Management: Oversee significant ad spend, ensuring resource allocation maximizes impact and minimizes waste.
• Innovation & Trends: Stay updated on the latest trends in paid media, CRM technology, and AI to ensure our campaigns remain competitive and effective.

• Experience: 3+ years of proven success in managing digital advertising campaigns, particularly in paid social (Facebook, Instagram) and PPC (Google Ads). Hands-on experience with CRM integration, preferably with Go High Level, and workflow implementation. Familiarity with or a strong interest in the aesthetic, wellness, or healthcare industries is a plus.
• Technical Skills: Proficiency in analytics tools (Google Analytics, Facebook Insights, etc.). Strong understanding of AI-driven marketing tools and strategies. Experience in creating and testing ad creatives, landing pages, and conversion-focused campaigns.
• Soft Skills: Exceptional organizational and multitasking abilities. Strong communication skills with the ability to translate complex data into actionable recommendations. Creative problem-solving and a results-driven mindset.
• Education: Bachelor's degree in Marketing, Advertising, or a related field is preferred but not required with equivalent experience.

• Be part of a high-performing team at one of Austin’s top plastic surgery and wellness practices.
• Opportunity to work with cutting-edge technology, including AI tools and advanced CRM systems.
• Collaborative work environment that values innovation and professional growth.
• Competitive salary, benefits package, and employee treatment perks after the probationary period.
• Join a company that celebrates diversity and fosters an inclusive workplace.

Are you ready to revolutionize the digital marketing efforts of a leading plastic surgery and wellness practice? Submit your resume, cover letter, and a portfolio of successful campaigns to dkrall@morebeautifulyou.com.

Austin Plastic Surgeon is an equal opportunity employer. We are committed to building a team that represents a variety of backgrounds, perspectives, and skills to better serve our clients and community.

Mid-Senior Level

Full-time

Medical Practices