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If you can’t keep your eyes off social media and are always the first to talk about online trends and how brands should capitalize on them, we have an opportunity for you.

Lopito, Ileana & Howie, Inc., one of Puerto Rico’s leading advertising agencies, is seeking a Social Media Executive to coordinate social media communication for our clients. As a Social Media Executive, you will lead the ideation, development, and execution of socially driven campaigns that deliver cultural relevance, earned media buzz, and measurable business impact. This role calls for a creative and strategic thinker who can effortlessly shift between big-picture brand strategy and day-to-day content execution, while thriving in a fast-paced, collaborative environment.

Key Responsibilities:

• Architect and oversee the creation of monthly content calendars and social media campaigns that are insight-driven and results-oriented.
• Manage daily platform activity, audience engagement, campaign performance, and reporting—ensuring all actions align with client objectives.
• Help generate and develop everything from attention-grabbing big ideas designed to drive earned media, to reactive and real-time social content that rides the cultural wave.
• Present creative concepts internally and to clients with clarity and enthusiasm.
• Collaborate closely with account management, creative, media, and production teams to shape campaigns that are cohesive, compelling, and aligned with brand strategy.
• Assist in building visually dynamic creative decks that make complex ideas feel simple and impactful.
• Spearhead the creation of engaging brand narratives and online conversations. Identify and collaborate with influencers to expand reach and relevance, in line with strategic goals.
• Conduct ongoing research into consumer behavior, emerging trends, and cultural moments to inform social strategy, creative direction, and content development. Keep the agency ahead of platform updates and best practices.
• Analyze performance metrics to guide decision-making and continuously improve creative output. Translate social media insights into actionable recommendations for clients and internal teams.
• Contribute to the development of broader brand strategy, identifying resonant key messages and story angles that elevate brand perception across digital channels.
• Prioritize and manage multiple fast-paced projects with short turnarounds. Receive, interpret, and integrate feedback with a focus on enhancing ideas without losing sight of strategic intent.
• Foster a collaborative environment rooted in respect, curiosity, and creative experimentation. Be a team player who uplifts others while maintaining high standards of execution.

Profile:

• A strategic mind.
• Organized and highly detail-oriented.
• Bachelor's degree from a four-year college or university.
• 3+ years of related work experience.
• 100% written and verbal fluency in both Spanish and English (will be tested during the recruiting process).
• Proven track record of developing successful social campaigns that drive engagement and buzz.
• Strong presentation skills and ability to simplify complex ideas into client-ready storytelling.
• Comfortable working across disciplines and communicating effectively with both creative and analytical minds.
• Preferred: knowledge of relevant softwares such as Brandwatch, Meta Business Suite, Slack, Basecamp, Infinity.
• Preferred: knowledge of relevant platforms such as Meta (FB & IG), LinkedIn, Youtube, TikTok, X & Threads.

Seniority level

Mid-Senior level

Employment type

Full-time

Job function

Marketing, Public Relations, and Writing/Editing

Industries

Advertising Services