Performance Marketing Lead (CRM)
monday.com, Israel - Chicago, Illinois, United States
Work at monday.com, Israel
Overview
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Overview
In this role, you will: Collaborate with a team of skilled performance managers responsible for monday CRM’s acquisition and growth efforts. Lead strategies for various acquisition channels and work closely with cross-functional teams, such as designers, content creators, analysts, and growth specialists. Oversee planning, execution, and optimization of paid acquisition channels, continuously scaling while maintaining efficient ROI. Establish clear goals and KPIs for CRM performance stakeholders and provide guidance for success. Manage the marketing budget efficiently, allocating resources for maximum results and cost-effectiveness. Utilize analytics tools to monitor channel performance, detect trends, and make data-driven decisions and improvements. Collaborate with product, sales, growth, creative, analysts, and marketing operations teams for cohesive and effective marketing results. Generate reports, present key metrics to senior management, and provide insights for future activities. Your Experience & Skills
7+ years of experience in performance marketing within rapidly-growing global tech companies; team management experience is a plus. Ability to own and coordinate complex marketing projects with multiple stakeholders. Proven track record of managing paid activities with a yearly budget of over $50M. Experience in a data-driven, analytical environment with a passion for data and optimization. Deep understanding of B2B SaaS, self-serve user acquisition funnels, and CRO strategies. Proven ability to oversee multi-touch attribution models, including implementing different models. Strong communication skills, team-oriented, empathetic, and able to thrive in a fast-paced environment. We believe in equal opportunity. monday.com is an equal opportunity employer committed to creating a workplace free of discrimination and harassment. All qualified applicants will be considered regardless of personal characteristics, and we encourage candidates from all backgrounds to apply. We also provide reasonable accommodations for applicants with disabilities; please contact accommodations@monday.com for requests. Meet the Marketing Team
The marketing team is the growth engine of monday.com. We are bold, unconventional, and mission-driven to reach as many potential customers as possible.
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