Marketing Manager
AEG - Wichita, Kansas, United States, 67232Work at AEG
Overview
- Apply
Overview
The Marketing Manager will be responsible for developing and executing brand marketing strategies. Specifically, working with internal departments, external agencies and partners, spearheading all advertising and promotional campaigns for the Wichita Thunder.
Duties and Responsibilities
Duties include, but are not limited to:Develops and implements strategic marketing plans to meet annual sales goalsPerforms game presentation and works closely with operations staff to ensure all consumer facing marketing and brand elements are presented appropriatelyManages, and creates a Marketing Strategy (traditional media, social media, PR)Collaborates with the sales team to create campaigns focused on both growing the new season ticket member base, group, advance, theme, and walk-up ticketsPlans and oversees advertising and promotional campaigns which may include TV, radio, print, social and digital marketing in an effort to ultimately drive sales and increase brand affinityMaintains consistent oversight and awareness of campaign results and proactively takes corrective action, as needed, to optimize resultsEvaluates market trends and adjust strategies to adapt to the changing market and competitive conditionsActs as a liaison with the Partnerships department to ensure the partners of the organization are supporting sales through internal and external partner distribution channelsCollaborates with senior management to ensure all creative assets properly reflect the brand and are consistent with marketing and sales objectivesPerforms other related duties as assignedQualifications
At least 2 years of experience within the sports, entertainment, advertising or media industries preferredAt least 2 years of experience working with media agencies to coordinate delivery of creative assets in accordance with media plansKnowledge of the game of Hockey is preferredAbility to Analyze Data to better understand and target market to clientsMust possess a thorough knowledge of the competitive landscape and the brand's competing strengths, weaknesses and market positionDemonstrated understanding of how marketing, creative and media work seamlessly to help brand succeedAbility to deliver amidst demanding timelinesAbility to organize and oversee multiple priorities and projects simultaneously.Extensive understanding of creative production processesExtensive experience developing digital and social creative solutionsExceptionally strong interpersonal and communication skillsIndependent, self-motivated and creativeBenefitsBenefits of this job include, but are not limited to:
$30,000 salaryLowest living expenses in all of the ECHLFree gym membership401k matchWorking within the San Jose Sharks affiliation
Job Questions:Are you a current resident in the Wichita, KS area or willing to relocate?The salary offered is $30,000. Is this within your salary expectations?