Digital Marketing SEO Strategist
Verizon Communications - Basking Ridge, New Jersey, us, 07920![Verizon Communications](/api/image?src=https%3A%2F%2Fgeneral-board-default.s3.us-east-2.amazonaws.com%2Fpublic%2Fimages%2Fdesk-360x180.webp&w=640&q=75&f=webp)
Work at Verizon Communications
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Overview
Verizon is one of the world’s leading providers of technology and communications services, transforming the way we connect around the world. We’re a human network that reaches across the globe and works behind the scenes. We anticipate, lead, and believe that listening is where learning begins. In crisis and in celebration, we come together—lifting up our communities and striving to make an impact to move the world forward. If you’re fueled by purpose, and powered by persistence, explore a career with us. Here, you’ll discover the rigor it takes to make a difference and the fulfillment that comes with living the #NetworkLife.What you’ll be doing...
The Verizon Consumer Group is looking for a passionate SEO Strategist to join our growing and dynamic team. The role would be supporting the consumer home internet business by optimizing site experiences including on-page, technical, and off-page strategies and tactics. In addition to a deep understanding of all aspects of search engine optimization, the position also requires partnership across several marketing, design, and development teams to ensure search is at the forefront of the website strategy. The ideal candidate should be a data-first marketer, who is comfortable supporting the creation and execution of large-scale strategic initiatives for verizon.com. This is a rare opportunity to help pave the digital future for an innovative and integral brand.Responsibilities include:Supporting cohesive, compelling SEO strategies that guide the development & content processes. This may include site crawls, content audits, linking strategies, redirect mapping, local, and data analysis of site performance.Providing actionable insights for site improvement based on data and competitive gap analysis.Measuring and reporting out on the effectiveness of organic and marketing strategies and performance.Performing keyword research and on-page optimizations for key marketing landing pages, articles, and ecommerce pages.Communicating strategic visions to internal stakeholders and partnering across business units, including merchandising, design, development, and IT teams.Managing product and project launches across the organization, including creating tickets, performing QAs, and keeping track of several fast moving pieces.Establishing and promoting SEO guidelines, best practices, and standards across business units, as well as expanding relationship with paid search for holistic search opportunities.Maintaining expert level understanding of latest industry trends, guidelines, and algorithm changes including AI, SGE, Helpful Content Updates, and more.What we’re looking for:You’ll need to have:Bachelor’s degree or four or more years of work experience.Four or more years of relevant work experience.Experience creating, presenting, and managing multiple SEO data and analysis projects at once.Experience with SEO tools to inform SEO strategy including but not limited to Google Sheets, Google Search Console, Adobe Analytics (Omniture), Looker Studio (Google Data Studio), SEMRush, SimilarWebPro, Ahrefs, Botify, and Screaming Frog.Experience communicating the value Search, Branding, Content, and IA have on KPIs and business drivers.Experience in measurement of both organic and paid search data.Even better if you have:Marketing/agency/consultative services experience in SEO.Strong written and verbal communication skills, including email, presentations, and slide decks.If Verizon and this role sound like a fit for you, we encourage you to apply even if you don’t meet every “even better” qualification listed above.Where you’ll be working
In this hybrid role, you'll have a defined work location that includes work from home and a minimum eight assigned office days per month that will be set by your manager.Scheduled Weekly Hours
40Equal Employment Opportunity
We’re proud to be an equal opportunity employer - and celebrate our employees’ differences, including race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, and Veteran status. At Verizon, we know that diversity makes us stronger. We are committed to a collaborative, inclusive environment that encourages authenticity and fosters a sense of belonging. We strive for everyone to feel valued, connected, and empowered to reach their potential and contribute their best.Our benefits are designed to help you move forward in your career, and in areas of your life outside of Verizon. From health and wellness benefits, short term incentives, 401(k) Savings Plan, stock incentive programs, paid time off, parental leave, adoption assistance and tuition assistance, plus other incentives, we’ve got you covered with our award-winning total rewards package. For part-timers, your coverage will vary as you may be eligible for some of these benefits depending on your individual circumstances.If you are hired into a California, Colorado, Connecticut, Hawaii, Maryland, Nevada, New York, Rhode Island, Washington or Washington, D.C. work location, the compensation range for this position is between $89,000.00 and $166,000.00 annually based on a full-time schedule. The salary will vary depending on your location and confirmed job-related skills and experience. This is an incentive based position with the potential to earn more. For part time roles, your compensation will be adjusted to reflect your hours.
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