Data Analyst - Marketing
Summa Health System - Akron, Ohio, United States, 44329![Summa Health System](/api/image?src=https%3A%2F%2Fgeneral-board-default.s3.us-east-2.amazonaws.com%2Fpublic%2Fimages%2Fdesk-360x180.webp&w=640&q=75&f=webp)
Work at Summa Health System
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Overview
Summary:The Data Analyst analyzes and leverages data to inform and enhance strategic marketing decisions and optimize campaign performance for the CRM Marketing department. The Data Analyst transforms marketing and campaign data into actionable insights, guiding marketing strategies.
Minimum Qualifications:
1. Formal Education Required:a) Bachelor's Degree in Business, Data Analytics, or a related field.
2. Experience & Training Required:a) Three (3) years of experience in data analytics, preferably within the marketing domain to include:i. Familiarity with the Epic suite of tools or similar healthcare marketing tools.ii. Proficiency with data processing tools and languages such as SQL, NoSQL, Python, and a familiarity with R is a plus.
3. Other Skills, Competencies, and Qualifications:a) Demonstrated skills in data cleaning and data management.b) Proficient in PowerBi, Epic dashboards, and SlicerDicer for data visualization and analysis.c) Strong problem-solving skills and analytical thinking.d) Excellent communication, leadership, organizational, and interpersonal skills.e) Ability to work well within a team environment, fostering collaboration across departments.f) Passion for continuous learning and staying updated with the latest trends and tools in marketing analytics.g) Ability to ensure the confidentiality and security of all patient and business data.h) Microsoft Office Suite, especially Excel.i) Familiarity with Machine Learning techniques is a plus.j) Possess an analytical mindset.k) Demonstrated collaborative abilities across departments.l) Possess commitment to continuous learning in the evolving field of marketing data analytics.
4. Level of Physical Demands:a) Sedentary: Exerts up to ten pounds of force occasionally and/or a negligible amount of force frequently.
Summa Health System is recognized as one of the region's top employers by a number of third party organizations, including NorthCoast 99. Exceptional candidates gravitate to Summa because of its culture, passion for delivering excellent service to our patients and families commitment to our philosophy of servant leadership, collegial working relationships at every level of the organization and competitive pay and benefits.
The salary range on this job posting/advertising is base salary exclusive of any bonuses or differentials. Many factors, such as years of relevant experience and geographical location are considered when determining the starting rate of pay. We believe in the importance of pay equity and consider internal equity of our current team members when determining offers. Please keep in mind that the range that is listed is the full base salary range. Hiring at the maximum of the range would not be typical.