Senior Product Marketing Manager, AWS Developer Tools
Amazon Web Services, Inc. - Washington, District of Columbia, us, 20022Work at Amazon Web Services, Inc.
Overview
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Overview
Drive customer facing and sales facing messaging and positioningWork at both the strategic and tactical level. Define, own and execute service launch plan and content plan; execute top down and bottom-up (product-led) developer growth strategiesCraft and execute campaigns and leverage organic channels to reach our customers and help grow their understanding and usage of AWS Developer Tools servicesTest and refine new marketing approaches and channels to reach and engage key audiencesDevelop detailed campaign project plans, creative briefs, and digital strategies, including campaign goals, messaging, calls to action, segmentation strategy, adoption campaigns, marketing distribution channels, and campaign scheduleDefine business metrics, measurement plan, and testing plan for related campaignsWork effectively across AWS with groups such as engineering, digital marketing, sales, business development, and evangelists to achieve our joint business goalsAWS Sales, Marketing, and Global Services (SMGS) is responsible for driving revenue, adoption, and growth from the largest and fastest growing small- and mid-market accounts to enterprise-level customers including public sector. The AWS Global Support team interacts with leading companies and believes that world-class support is critical to customer success. AWS Support also partners with a global list of customers that are building mission-critical applications on top of AWS services.BASIC QUALIFICATIONS
7+ years of professional non-internship marketing experienceExperience building, executing and scaling cross-functional marketing programsExperience leading go-to-market for consumer software or hardware product launchesFamiliarity with the software development lifecycle (as a marketer, being a user not necessary)Familiarity with technologies and frameworks popular with front end developers (as a marketer)PREFERRED QUALIFICATIONS
Bachelor's degreeMaster's degreeExperience communicating results to senior leadershipAmazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status.
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