Marketing Manager Food & Agriculture
DLL - Des Moines, Iowa, United States, 50319![DLL](/api/image?src=https%3A%2F%2Fgeneral-board-default.s3.us-east-2.amazonaws.com%2Fpublic%2Fimages%2Fdesk-360x180.webp&w=640&q=75&f=webp)
Work at DLL
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Overview
Day To DayMarketing Strategy and Plan
– Formulate and implement specific marketing strategies and tactical plans that outline clear commercial targets, priorities, and key success factors in order to contribute to effective and efficient GBU strategy/business plan implementation and goal realization.Program Performance Improvement
– Initiate and participate in program performance improvements to increase share of wallet and customer/partner satisfaction.Content creation and Campaign Initiatives
– Responsible for development, execution, and measurement of content strategy for targeted segments. A key focus will be on marketing campaign planning and further embedding digital marketing tactics.Marketing Automation
– Leverage Marketing Automation Platforms for the development of customer journeys, segmentation, and marketing campaigns.Strategic Concept Development
– Ensure identification and translation of end-user, dealer and vendor requirements into new concepts and product/service ideas, aiming at the improvement of the competitive position and the product/market portfolio of the Business.Customer Experience
– Develop and coordinate initiatives to enhance customer experience like customer journey interviews, tactical feedback tracking, and surveying.New Business Development
– Assist in the act of prospecting, driving brand awareness, and leading new program launches.Marketing budget
– Provide input to annual GBU-specific marketing budget and monitor ongoing spend vs. target – liaise with regions and countries to ensure balance between regional and GBU priorities. Ensure ROI of marketing activities.Market Research
– Coordinate, initiate, and monitor market research for the GBU to create awareness on market developments and trends, signal business opportunities and threats, and deliver the needed information to management. This is in alignment with Market Intelligence counterparts.As an integral member of F&A GBU’s strategic marketing team, this role reports to the Global F&A Marketing Manager and regularly collaborates with GBU management team members, regional/country commercial leaders and program and sales managers/members, regional/local country marketing members as well as Group Communications and Global Strategic Marketing functions.
EssentialsBachelor's degree in a marketing or related discipline from an accredited institutionMinimum of 6 years’ experience in relevant (international) marketing rolesMarketing background with proven experience in both strategic and tactical marketing, integrated and digital marketingAbility to deliver strategic growth initiatives in complex business environmentsCustomer-facing experience, skilled in providing exemplary service to internal and external customersExceptional project management, event planning, process management, relationship-building, and organization skillsAbility to work independently but self-motivated to stay closely connected with a globally dispersed teamEffective written and verbal communication skills: must be able to communicate big ideas, lead meetings, and presentationsIdentifies opportunities to bring innovation to existing marketing practices, including digital marketing activitiesMakes detailed recommendations as needed to move change forwardAbility to juggle multiple projects simultaneously / deadline managementHands-on experience with email marketing, marketing automation, and CRM platforms (e.g., Salesforce, etc.)Ability to be creative while adhering to corporate and partner brand guidelinesAgricultural or food processing/packaging industry knowledge and experience.ExtrasB2B and/or services sector marketing experienceCross-border work experience in a complex, matrix-structured organization.Good To KnowDesired Primary Work Location:
Des Moines, IAApplicable Pay Range:
$102,000 - $153,000This position is subject to the terms of DLL’s compensation plans and policies. It is anticipated that the position will pay within the applicable pay range. The range is reflective of the desired primary physical work location and may be adjusted outside of the projected range based on geographical differentiation if the actual work location of the hired candidate differs from the desired primary location, or for other lawful reasons.Deadline for application: January 14th (Due to high volume of applications this requisition may close prior to posted close date)The selection process may involve an assessmentThis position is based in Des Moines, Iowa. There is a strong preference for a candidate already based in Des MoinesApplications via email will not be reviewed. Please apply online via our career websiteDLL’s referral program appliesFor more information, you can contact Natascha Hooi, Talent Acquisition Partner via Natascha.Hooi@dllgroup.com.DLL appreciates the time you spend applying to our openings. We advise only those who qualify for an interview will be contacted. Hiring subject to successful completion of a background check.DLL is an equal opportunity employer. We are committed to inclusive, barrier-free recruitment and selection processes and work environments. If contacted for an employment opportunity, please advise Human Resources if you require accommodation in accordance with our values and all applicable legislation.US Privacy Statement
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