Marketing Specialist [short term assignment]
DNA Capital - Washington, Illinois, United States, 61571Work at DNA Capital
Overview
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Overview
Support B2B and Partner Marketing Strategy and Launches
Assist in the development and implementation of B2B and Enterprise marketing tactics to drive brand awareness, lead generation, and engagement.Work closely with cross-functional and external client partners to execute small and medium sized campaigns across owned and partner channels.Work closely with marketing, sales, provider success, and business unit leaders to support sales enablement and partner sell-through strategies.Facilitate seamless communication and collaboration across departments to ensure alignment and consistency in marketing efforts.Content Creation and Management
Plan, create, and schedule content for various marketing channels, including social media, email, SMS, and web.Maintain an editorial calendar to ensure timely delivery of content and campaigns.Social Media Escalations and Customer Engagement
Monitor social media channels for any escalations or urgent issues and respond promptly to maintain a positive brand image.Engage with followers, respond to comments, and manage direct messages to foster community engagement.Manage Routine Marketing Activities
Own and execute day-to-day projects, including social media posts, email blasts, order approvals, audits, and other tactical tasks.Ensure all routine marketing activities are completed on time and meet quality standards.A Bit About You
Minimum Qualifications:4+ years of content or channel marketing experience with documented experience coordinating and executing successful B2B or B2B2C marketing campaigns.2+ years agency experience managing multiple client projects strongly preferred.Demonstrated extraordinary ability to project manage complex projects and launch plans.Experience working in healthcare OR technology.A doer with a growth mindset who is motivated to stay curious and improve.Outstanding written and verbal communication skills (a natural storyteller), particularly in the ability to make complex concepts accessible and to embody a distinct brand voice.Ability to thrive in a fast-paced, entrepreneurial environment that requires one to multi-task, work independently and implement high-priority initiatives while working with multiple stakeholders.Experience with Salesforce, email marketing automation platforms (e.g. Iterable, Hootsuite), modern CMS platforms (e.g. Prismic, WordPress), and Google Analytics.Preferred Qualifications:Bachelor’s degree in marketing, advertising, communications, or healthcare field.Experience working with WordPress or Framer.Experience working in, or closely, with B2B and Enterprise marketplaces and field sales roles a plus (e.g. field sales representative, sales engineer, product demonstration, etc).Additional Physical Job Requirements
Read English, comprehend, and follow simple oral and written instructions.Communicating with others to exchange information.Perceiving the nature of sounds at normal speaking levels with or without correction.Frequent repeating motions required to operate a computer.Sedentary work: Sitting most of the time, exerting up to 10 pounds of force occasionally.Salary and Benefits
Salary Range:
$96,000 - $120,000Commission Eligible:
NoEquity Eligible:
NoTravel:
NoLocation Requirement:
Employment at Alto is limited to individuals residing in the following states: California, Connecticut, Colorado, Florida, Nevada, Illinois, New York, Kansas, Texas, Maryland, Washington (WA), Missouri, New Jersey, North Carolina, Oregon, Pennsylvania, South Carolina, Tennessee, Wisconsin.Benefits:
Not eligible.
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